PR Manager- Benelux

Dreame Technology; Hoofddorp; On-site; EUR 40,000 - 70,000; Full time

Job summary

Dreame Technology in the Netherlands is seeking a senior PR and brand communications professional to develop and maintain strong media relationships, driving positive brand coverage across Benelux. The role involves designing campaigns, leading events, and aligning with marketing to execute integrated communications.

The ideal candidate will have deep knowledge of the local media landscape, proven brand-building experience, and a track record of delivering impactful campaigns for tech and

Qualifications

• Strong understanding of the local media landscape with established relationships in technology, lifestyle, and business media.
• Proven experience in brand communication with a strong understanding of brand building and management.
• Previous experience managing PR projects for 3C electronics brands.
• Strong content creation and creative skills, with the ability to manage innovative campaigns and communication events.

Responsibilities

• Responsible for developing and maintaining strong relationships with media outlets, and ensuring consistent and positive coverage of the brand.
• Develop and execute public relations strategies for major milestones in product and brand building initiatives in the region.
• Design in-depth topics and creative communication campaigns across various platforms and media channels to maximize communication impact.
• Lead innovative, cross-boundary communication strategies targeted at specific audience segments, crafting engaging and creative events.
• Collaborate with the marketing team to drive the implementation of integrated marketing communications.
• Analyze policies, industry trends, competitor movements, and consumer trends to provide strategic recommendations and retrospective reports.

Skills

Media relations

Brand communication

Campaign design

Content creation

Event management

Integrated marketing

Job description

• Responsible for developing and maintaining strong relationships with media outlets, and ensuring consistent and positive coverage of the brand.
• Develop and execute public relations strategies for major milestones in product and brand building initiatives in the region.
• Responsible for developing and maintaining strong relationships with media outlets, and ensuring consistent and positive coverage of the brand.
• Design in-depth topics and creative communication campaigns across various platforms and media channels to maximize communication impact.
• Lead innovative, cross-boundary communication strategies targeted at specific audience segments, crafting engaging and creative events.
• Collaborate with the marketing team to drive the implementation of integrated marketing communications.
• Analyze policies, industry trends, competitor movements, and consumer trends to provide strategic recommendations and retrospective reports.

Qualifications:

• Strong understanding of the local media landscape with established relationships in technology, lifestyle, and business media.
• Proven experience in brand communication with a strong understanding of brand building and management, capable of crafting and executing strategies for both niche and mass-market audiences.
• Previousexperience managing PR projects for 3C electronics brands.
• Strong content creation and creative skills, with the ability to manage innovative campaigns and communication events.
• In-depth industry knowledge, with clear insight into major players and the ability to identify opportunities and breakthrough points.
• Proficient in integrated marketing processes, with strong collaboration skills across departments.
• Strong understanding of the local media landscape with established relationships in technology, lifestyle, and business media.

Excited to grow your career with a global brand redefining smart living? Come shape the future of homecare with us and makeareal impact across Benelux