Paid Campaign Executive

Jobgether; Netherlands; On-site; EUR 42,000 - 64,000; Full time

Benefits offered by this job

28 days annual holiday

Bauer Academy training

Enhanced parental leave

Flexible working

International environment

Growth across paid media & analytics

Inclusive recruitment process

Job summary

Jobgether is seeking a Paid Campaign Executive based in the Netherlands to drive high-quality B2B demand through paid search, paid social, SEO/SEM, and email campaigns. You will optimize landing pages and user journeys, test hypotheses, and analyze performance to improve ROI.

Collaborating with Customer Engagement and Sales, you will ensure lead quality aligns with commercial goals while leveraging GA4, GTM, and Looker Studio for reporting.

Qualifications

• Experience in Growth Marketing or Performance Marketing with measurable results.
• Hands-on with Google Ads and Meta Business Suite.
• Strong understanding of B2B lead generation and conversion optimization.
• Experience with GA4, GTM, and Looker Studio for analytics & reporting.

Responsibilities

• Drive high-quality B2B demand and qualified leads.
• Manage and optimize paid search, paid social, SEO/SEM, and email campaigns.
• Optimize landing pages and user journeys for conversions.
• Monitor budgets, KPIs, CPL, CAC, and pipeline contributions.
• Analyze competitor activity and market trends for growth.
• Collaborate with Customer Engagement and Sales to align with objectives.
• Deliver data-driven performance reports and recommendations.
• Apply AI and automation to improve campaign performance.

Skills

Growth Marketing

Paid Media

Performance Marketing

Lead Generation

Conversion Optimization

Analytics & Reporting

Stakeholder Management

AI-driven Marketing

Tools

Google Ads

Meta Business Suite

GA4

Google Tag Manager

Looker Studio

Job description

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Paid Campaign Executive based in Netherlands.

This role focuses on driving high-quality B2B demand and qualified leads through data-driven paid and digital marketing strategies.
You will manage and optimize campaigns across paid search, paid social, SEO/SEM, and email marketing channels.
The position combines campaign execution, conversion optimization, performance analysis, and commercial thinking to maximize measurable business impact.
You will continuously test landing pages, content, and user journeys to improve conversion rates and accelerate learning.
Working closely with Customer Engagement and Sales teams, you will help ensure strong lead quality and alignment with commercial objectives.
You will use analytics, automation, AI, and emerging digital technologies to identify opportunities and improve campaign performance.
This is an opportunity to play a key role in a collaborative, fast-moving environment where experimentation and measurable results are central to growth.

Accountabilities:

• Support and execute growth strategies designed to generate high-quality B2B demand and qualified leads.
• Manage and optimize paid search, paid social, SEO/SEM, and email marketing campaigns across relevant digital channels.
• Optimize landing pages, content, and user journeys through conversion rate optimization, testing, and experimentation.
• Monitor campaign budgets, performance, and commercial KPIs, including cost per lead, cost per acquisition, conversion rates, and pipeline contribution.
• Analyze competitor activity and market trends to identify opportunities for growth and increased market share.
• Collaborate closely with Customer Engagement and Sales teams to improve lead quality and ensure alignment with commercial objectives.
• Deliver clear, data-driven performance reports, insights, and recommendations to relevant stakeholders.
• Use AI, automation, and data-driven optimization techniques to improve campaign performance and accelerate learning.
• Ensure marketing activities follow applicable brand guidelines as well as relevant regulatory, data protection, and GDPR requirements.
• Continuously identify opportunities to improve campaign efficiency, ROI, conversion performance, and overall commercial outcomes.

Requirements:

• Bring experience in Growth Marketing, Paid Media, or Performance Marketing, with a track record of delivering measurable results.
• Have hands-on experience managing campaigns through Google Ads and Meta Business Suite.
• Demonstrate a strong understanding of B2B lead generation, buyer journeys, and conversion optimization.
• Have experience using GA4, Google Tag Manager, and Looker Studio for marketing analytics and reporting.
• Possess a strong analytical, commercial, and problem-solving mindset with a clear focus on ROI and revenue impact.
• Be detail-oriented, proactive, and comfortable working in an environment centered on continuous testing, experimentation, and optimization.
• Demonstrate excellent communication and stakeholder management skills.
• Be collaborative and adaptable, with the ability to manage multiple priorities independently.
• Show a strong interest in AI-driven marketing, automation, and emerging digital technologies.
• Be comfortable using performance data and market insights to make informed campaign and growth decisions.

Benefits:

• 28 days of annual holiday, in addition to bank holidays and 2 volunteer days.
• Access to internal training and professional development through the Bauer Academy.
• Enhanced maternity/adoption, paternity, and shared parental leave pay.
• Flexible working arrangements.
• Opportunity to work in an international and collaborative environment.
• Opportunity to develop expertise across paid media, growth marketing, analytics, AI, automation, and digital technologies.
• An inclusive workplace committed to equal opportunities and an accessible recruitment process.

How Jobgether works:

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

Why Apply Through Jobgether?

Data Privacy Notice:

By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.

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