Online Category Manager

WE Fashion BV; Utrecht; Hybrid; EUR 55,000 - 85,000; Full time

Benefits offered by this job

Travel allowance

25 vacation days

8% holiday allowance

20% shop discount

Pension scheme

Extensive insurances

WE Academy training opportunities

Team events and outings

Job summary

WE Fashion BV is seeking a data-driven e-commerce professional to continuously analyze KPIs like conversion, revenue, traffic and product performance, turning insights into targeted improvements. You will work with Buying, Merchandising, Marketing and e-commerce colleagues to align assortment, content and campaigns for growth.

You will develop hypotheses and test them with the BSI team, contributing to innovations in personalization, AI and technical optimization to improve the online customer

Qualifications

• Experience analyzing commercial data and translating insights into concrete actions.
• Ability to drive improvements across the online customer journey using KPIs.
• Comfort translating commercial opportunities into cross-functional actions with stakeholders.
• Experience with Salesforce Commerce Cloud, Contentsquare and Excel is a plus.

Responsibilities

• Analyze KPIs such as conversion, revenue, traffic and product performance.
• Develop hypotheses and test them with the BSI team to drive optimisations.
• Contribute to innovations in personalization, AI and technical optimization.
• Collaborate with Buying, Merchandising, Marketing to align assortment and campaigns.

Skills

E-commerce analytics

KPI analysis

Stakeholder collaboration

Tools

Salesforce Commerce Cloud

Contentsquare

Excel

Job description

YOU WORK FOR WE®

In this role, you will continuously analyze KPIs such as conversion, revenue, traffic, and product performance, turning insights into targeted improvement initiatives. With your commercial mindset, analytical skills, and passion for fashion, you know where the biggest opportunities lie. Together with Buying, Merchandising, Marketing, and the rest of your E-commerce colleagues, you ensure that assortment, content, and campaigns are optimally aligned.

You identify commercial opportunities, set the right priorities, and take ownership of the results of your categories. To implement data-driven optimizations, you develop hypotheses and test them with the support of the BSI team. In addition, you will contribute to innovations in personalization, AI, and technical optimization to further improve the online customer journey and conversion.

With your proactive and results-driven approach, you know how to connect different stakeholders and make a real impact on the online growth of WE Fashion.

This role is part of the Digital Trade team (9 FTE) and you will report to the Digital Trade Manager. You will manage one E-commerce Merchandiser, who will support you in achieving our growth ambitions.

Where you will make an impact:

• You have relevant knowledge of e-commerce, retail, or fashion through your education and/or professional experience.
• You have experience analyzing commercial data and are able to translate insights into concrete actions and improvements.
• You have experience working with KPIs such as conversion, revenue, traffic, and product performance, and know how to use these metrics to drive results.
• You are comfortable working with different stakeholders and can translate commercial opportunities into improvements across the online customer journey.
• You have experience working with tools such as Salesforce Commerce Cloud, Contentsquare, and Excel. Knowledge of A/B testing, web analytics, personalization, and AI is a plus.

We evaluate all applicants based on competencies, experience and equal pay (m/f/x).

WE WORK FOR YOU

With your commercial mindset, you play a key role in driving our daily growth and innovation and that deserves something in return. You work for WE®, WE work for you. That's why we offer:

• A salary that matches your knowledge, education and experience.
• A travel allowance, 25 vacation days, 8% holiday allowance (which you can choose to receive annually or monthly), a standard 20% shop discount, a pension scheme, and an extensive package of collective insurances.
• Annual "Moments that matter day": an extra day off that you can use on a day that has a special meaning for you.
• The chance to continuously learn and develop, both professionally and personally. Through our WE Academy, for example, we offer a variety of training and development opportunities to help you excel.
• Discount on your sports subscription, participation in bootcamp and/or boxing classes at a reduced rate, and free fruit at our headquarters.
• Team outings, BBQs, events and more!

WHO WE ARE

As a fashion lover, you probably already know WE®. But did you know that we are a successful Dutch multi-channel brand in transition to become not only the best fashion retailer, but also the best fashion e-tailer in Western Europe? The fashion world never stands still! That makes WE® the place where you get the chance to spot trends, respond to them, or even create them yourself.

And we don't stop there: every day we continue to look for growth opportunities, also in the areas of corporate social responsibility and sustainability. BecauseWE® Care. That's why development, improvement and creation never stop with us.WE® is the place where you get the chance to innovate and grow personally. Got great ideas? Speak up and become a trendsetter!