Mass Trade Director BNL (Drug, Para & E-commerce)

Loreal; Hoofddorp; On-site; EUR 120,000 - 180,000; Full time

Job summary

L’Oréal Dermatological Beauty (LDB) Benelux seeks a Mass Trade Director to drive growth across Drug, Para and E-commerce in Belgium, Netherlands and Luxembourg. Based in Hoofddorp with regular travel to Brussels, you will lead a multi-country Mass Trade team and align with the cluster strategy.

You will shape the customer strategy, negotiate year-deal terms, manage profitability, and drive activation across channels, while developing the team and fostering streamlined ways of working within

Qualifications

• Minimum 10 years of Commercial experience with negotiation background (year deals, customer P&L management).
• Significant sales / Key Account Management experience in FMCG, beauty or health, in Drug, Mass or E-commerce.
• Team management experience, ideally multi-country.
• Fluent English; Dutch and/or French strongly preferred.
• Comfortable in a multicultural, matrix environment.

Responsibilities

• Build the BNL customer strategy across Belgium, Netherlands and Luxembourg.
• Achieve sustainable cluster results while leveraging channel shift.
• Plan and monitor yearly and monthly sell-in and sell-out for cluster customers.
• Prepare and conduct year-deal negotiations.
• Manage customer profitability.
• Implement sales activation.
• Create a customer-centric BNL collaboration.
• Build and develop the team in each country.
• Foster simple ways of working across Benelux with all stakeholders.

Skills

Strategist

Integrator

Innovator

Entrepreneurial

People Developer

Team Player

Analytical

Job description

Job Description – Mass Trade Director BNL (Drug, Para & E-commerce)

Entity: L'Oréal Dermatological Beauty (LDB) Benelux Reports to: Commercial Director BNL Location: Hoofddorp (regular travel to Brussels) Scope: Belgium, Netherlands, Luxembourg (BNL cluster) Team: Mass Trade (Drug, Para, E-commerce) in each country

Job Purpose

Drive sustainable growth of MASS TRADE customers, in line with Division priorities and the commercial targets and strategy defined by the Division. The role covers all Mass Trade customers (Drug, Para and E-commerce) across Benelux.

Key Responsibilities

• Customer strategy: build the BNL customer strategy, considering market specifics and following the cluster commercial strategy.
• Results: achieve sustainable cluster customer results while leveraging the channel shift.
• Planning & monitoring: plan and monitor yearly and monthly sell-in and sell-out for cluster customers.
• Negotiation: prepare and conduct year-deal negotiations.
• Profitability: manage customer profitability.
• Activation: implement sales activation.
• Collaboration: create a customer-centric BNL customer collaboration.
• People: build and develop the team in each country.
• Ways of working: foster simple ways of working across Benelux with all stakeholders.

KPIs

Key Deliverables

• Three-year customer strategy
• Customer sales planning
• Year deal
• E-commerce acceleration plan
• Team development plan

Key Interactions

• Internal: Commercial Director, Brand Business Leads, Commercial Controlling, Supply Chain team.
• External: Drug, Para and E-commerce customers (retailers and pure players).

In-depth Knowledge

• Channel / customer strategy building
• Channel / customer profitability management
• Selling and negotiation skills
• People and stakeholder management

Competencies (L'Oréal)

Strategist

• Integrator
• Innovator
• Entrepreneurial
• People Developer
• Team Player
• Analytical

Suggested Requirements

• Minimum 10 years of Commercial experience with negotiation background (year deals, customer P&L management)
• Significant sales / Key Account Management experience in FMCG, beauty or health, in Drug, Mass or E-commerce
• Team management experience, ideally multi-country
• Fluent English; Dutch and/or French strongly preferred
• Comfortable in a multicultural, matrix environment