Marketing & Portfolio AFH Growth Intern

Kraft Heinz; Amsterdam; Hybrid; EUR 7,000 - 8,000; Part time

Benefits offered by this job

625 euro per month (stated)

Travel expense reimbursement

Hybrid work in Amsterdam

Job summary

Kraft Heinz is seeking a Marketing Intern to support the AFH (Away From Home) channel in Europe Pacific Developed Markets. Join a dynamic team in Amsterdam to drive market analysis, product development, and innovative communications with markets and partners.

You will own multiple projects, collaborate with R&D, sales, and marketing, and gain real responsibility in a hybrid setup. Ideal candidates are data-driven, proactive, and fluent in English, with additional Dutch or French language skills.

Qualifications

• Enrolled in a Bachelor’s or Master’s degree (Marketing, Communications, Business).
• EU student status: 50%+ (EU/EEA) or 100% (non-EU) for internship duration.
• EU citizenship or EU work permit required.

Responsibilities

• Lead EPDM AFH community communications and updates.
• Collaborate with brand/marketing teams to develop cross-channel campaigns (AFH + Retail).
• Support growth strategies and product development from concept to market launch with cross-functional teams.

Skills

Analytical mindset

Team player

Problem solving

Creative thinking

Communication skills

English proficiency

Dutch/French languages

Education

Bachelor’s or Master’s student

Tools

MS Office

Job description

• Location: Amsterdam

Job Description

About the role:

We are seeking a highly motivated and organized Marketing Intern to join our EPDM (Europe Pacific Developed Markets) team and support the ‘Away From Home’ (AFH) channel at Kraft Heinz.

The Away From Home (AFH) channel refers to the segment of our business that focuses on products and experiences consumed or used outside the home environment. This includes foodservice and hospitality partners such as restaurants, cafés, hotels, offices, educational institutions, entertainment venues, and quick-service restaurants (like Burger King, KFC, and Five Guys), among others.

As an AFH Intern, you will play a key role in leading channel management efforts, supporting innovative marketing projects, and building strong relationships with our markets and partners. There is a strong emphasis on maintaining close relationships with markets to ensure the right portfolio, successful product launches, and consistent execution.

This position offers a blend of strategic planning and creative execution, focusing on market analysis, product development, and innovative communication strategies. You will manage multiple projects, take real ownership of your work, and contribute to impactful marketing initiatives across different regions.

Main Responsibilities

Community Management:

Lead the EPDM AFH community by creating and being a part of routines where information and updates that help markets be successful are shared and communicated across relevant stakeholders.

Collaboration with Internal and External Partners:

Work closely with the brand and marketing teams to develop and execute cross-channel campaigns (AFH + Retail). Our main collaboration is with local markets, while also supporting major partners such as Burger King, KFC, and Five Guys when relevant.

Collaborate with the marketing team

to implement impactful campaigns across our foodservice network, driving brand awareness and sales growth. Support the development of growth strategies for the AFH sector and contribute to the product development process from concept to market launch, working closely with R&D, marketing, and sales teams.

Partner Communication and Content Creation:

Serve as a liaison between our organization and markets, supporting the Commercial team (responsible for partner relationships) by collecting and generating content that helps strengthen partnerships. Organize virtual webinars to facilitate knowledge sharing and business growth.

Event and Project Coordination:

Assist in organizing internal and external online and offline events, ensuring seamless execution and maximum impact. Manage relationships with internal and external partners, including media and creative agencies, while also collaborating with technical teams to ensure alignment and smooth delivery.

New Product Launches and Projects:

Support the team with upcoming product launches and strategic projects, contributing to the development of growth plans for the AFH sector. Participate in the full product development cycle, from concept creation to market launch, by collaborating with cross-functional teams such as R&D, marketing, and sales to ensure successful execution.

Qualifications And Requirements

• Analytical – We’re a very data-driven company. You know how to translate complex data into simple, actionable insights with your analytical mindset. This could involve penetration data, consumer insights, or other performance metrics.
• High Pressure – You don’t get easily stressed by pressure; in fact, a demanding and dynamic environment is what keeps you energized.
• Team Player – Achieving results is great but achieving them together is even better. You’re a team player, sometimes a leader, sometimes a supporter, but always focused on the common goal.
• Ability to work with ambiguity and take initiative in a dynamic environment.
• Strong problem-solving and solution-oriented mindset.
• Creative thinking and adaptability under pressure.
• Strong interpersonal and collaboration skills, with the ability to communicate effectively with stakeholders at different levels.
• Excellent presentation, storytelling, and communication skills.
• Good command of the Microsoft Office Package (Word, Excel, PowerPoint).
• Strong communication skills in English, both written and verbal. Fluency in other European languages (e.g., Dutch, French) is a plus!

Important

Currently enrolled in a Bachelor’s (Year 3 or 4) or Master’s degree, preferably in Marketing, Communication, Business Administration, International Business, or a related field. More important than your education, we value the right mindset, curiosity, and motivation to learn.

You need to be enrolled at a university for at least 50% (for EU-EEA) or 100% (for non-EU) of the internship duration. Note that for internships, we only hire candidates who are currently registered as students.

You need to have EU citizenship or an EU working permit (Orientation Year Visa not included) to proceed with this position.

What We Offer You

• Program start date: August 2026
• Duration: 6 months
• Allowance: 625 euro per month (40hrs, 5 days)& full reimbursement of travel expenses
• Location: Amsterdam
• Type: Hybrid (Kraft Heinz has recently transitioned to a hybrid way of working, which means that we work 60% of the week in the office and have the right to work 40% from home.

Recruitment Process

• CV selection based on eligibility requirements
• Online Pymetrics assessment
• Online screening interview via Microsoft Teams
• Online hiring manager interview

Note: The recruitment process can take up to 4-6 weeks in total.

We are an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Location(s)

Amsterdam

Kraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes.