Marketing Operations Lead (m/f/d)

DCMN; Amsterdam; Sur place; EUR 70 000 - 100 000; Plein temps

Résumé du poste

DCMN in Amsterdam is seeking a Marketing Operations Lead to strengthen our diverse team serving Benelux clients such as Vinted, Auto1 and Emma Sleep. You’ll guide a three-person marketing squad, shape growth paths, and coordinate campaigns across ATL media.

You’ll manage recruitment, build relationships with media owners and clients, translate goals into media plans, and present campaign results in Excel and PowerPoint.

Qualifications

• Extensive experience in offline marketing.
• Proficiency in Excel and an analytical mindset.
• Excellent communication in Dutch and English.
• Knowledge of direct response attribution tools such as Innovid XP or Spot Effects.

Responsabilités

• Lead a three-person marketing team, including setting out personal growth paths and distributing projects.
• Oversee recruitment processes, onboarding and training new team members.
• Develop and maintain relationships with senior media-owner contacts via phone and email.
• Develop and maintain relationships with senior client-side contacts at a strategic level.
• Guide, create and edit client reports (Excel and PowerPoint).
• Translate client campaign goals into detailed media plans, primarily for ATL campaigns.
• Present direct response results of TV, radio and OOH campaigns and apply learnings to future campaigns.
• Manage the growth and development of the media team.
• Be a thought leader on market trends and developments.

Connaissances

Offline marketing

Excel & analytics

Dutch & English fluency

Direct response tools

Team leadership

Multi-tasking

Outils

Innovid XP

Spot Effects

Description du poste

Our Amsterdam team in a nutshell: We're proud to be a highly diverse team in terms of gender, nationality and work experience. In our team, you'll work for young, international clients such as Vinted, Auto1 and Emma Sleep, who want to advertise their innovative businesses in the Netherlands and Belgium.

Our Amsterdam team consists of 7 people responsible for DCMN’s campaigns in the Benelux. We also work closely with colleagues in Berlin on pan-European accounts such as Uniqlo. DCMN is not a network of companies in multiple countries: we are one company, one DCMN, with teams in multiple countries.

We're looking for an Marketing Operations Lead who can strengthen our team with experience and knowledge, and who can be a shining example for our planners.

You'll be working in:

English with most clients and internally with DCMN colleagues, Dutch with most partners in NL and BE.

How you'll make an impact:

• Lead a team of three marketing professionals, including setting out personal growth paths, guiding and encouraging that growth, and distributing projects within the team
• Oversee and manage recruitment processes, including onboarding and training new team members
• Develop and maintain close relationships with senior contacts at media owners via phone and email, keeping them updated on account status
• Develop and maintain close relationships with senior client-side contacts, including at a strategic level
• Guide, create and edit client reports (Excel and PowerPoint)
• Translate the client's campaign goals into detailed media plans, primarily for ATL media campaigns
• Present the (direct response) results of TV, radio and OOH campaigns to clients, put them in context, and apply the learnings to future campaigns
• Manage the growth and development of the media team
• Be a thought leader within the team on market trends and developments

Skills you'll need to succeed:

• Extensive work experience in offline marketing at an advertiser or media agency
• Proficiency in Excel and an analytical mindset
• Excellent communication skills in Dutch and English
• You know all relevant offline media types and understand how they can drive brand growth
• Flexibility and a hands-on mentality: you're able to handle multiple tasks at once, constantly reassess your priorities, and support other team members in doing the same
• You enjoy being part of a team that collaborates and shares knowledge, but you also like working independently and taking ownership of your projects
• Knowledge of direct response attribution tools such as Innovid XP (formerly TVSquared) or Spot Effects

We believe humility is a great quality, as it keeps you open to self-development. If you're willing to acknowledge your own mistakes and embrace them as an opportunity to learn and grow, you'll fit right in.

DCMN is an equal opportunity employer committed to hiring talented and qualified individuals with diverse backgrounds. We believe that the celebration of diversity, unique backgrounds, qualities and cultures enriches learning and productivity within our business, and we encourage that this is always the case.