Manager Marketing & Communication

Nutreco

Utrecht

Hybrid

EUR 80,000 - 110,000

Full time

2 days ago
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Job summary

Nutreco, based in the Netherlands, seeks a Marketing & Communications Manager to translate the Trouw Nutrition brand direction and business priorities into customer messaging and integrated campaigns. You will lead the Marketing Communications team, partnering with Brand, Digital Marketing and Events to deliver coordinated communications across touchpoints.

This role requires a proactive, commercially minded professional who can manage stakeholders, define briefs, align contributors, and drive

Qualifications

  • Background in Marketing, Communications, Business, or a related field.
  • Min. 8-10 years of experience in marketing communications or a related role.
  • Proven experience developing and executing communication strategy, planning, campaigns and customer-facing content.

Responsibilities

  • Lead translation of brand direction into communication plans and campaigns.
  • Define objectives, messaging, channel strategies, and success metrics.
  • Ensure consistent messaging and customer experience across channels.
  • Coordinate cross-functional contributors and manage delivery against priorities.
  • Develop and coach a high-performing Marketing & Communications team.

Skills

Stakeholder management
Project management
Strategic thinking
Writing and editing
Cross-functional collaboration
Communication strategy

Tools

Marketing automation
CRM
Content management systems
Analytics tools

Job description

Job Description: Join Our Purpose - Feeding the Future Nutreco is a member of the SHV family, committed to Feeding the Future through sustainable and innovative practices. Nutreco operates through two business lines: Skretting, a global leader in aquafeed solutions, and Trouw Nutrition, specializing in animal nutrition and livestock productivity. Within Global Marketing, branding plays a critical role in ensuring clarity, consistency, and impact across all customer touchpoints worldwide. As part of our Global Marketing team, you will play a key role in translating business priorities into impactful marketing communications that strengthen our brand, support commercial growth, and engage customers worldwide.

About The Role:

As Marketing & Communication Manager, you will lead the translation of Trouw Nutrition's agreed brand direction, communication strategy and business priorities into customer messaging, integrated campaigns and sales-supporting content. Reporting to the Global Marketing Operations Director, you will lead the Marketing Communications team and work closely with species, category, commercial, and regional teams. You will partner with Brand, Digital Marketing and Events colleagues to deliver coordinated communication across customer touchpoints. You will own communication planning, messaging development, content quality and delivery for agreed global initiatives. This includes developing clear briefs, aligning contributors, managing agency delivery and enabling business units to adopt and adapt global communication. This role requires a proactive and commercially minded professional who can effectively manage stakeholders, challenge unclear requests, guide teams in ambiguity, and drive projects from concept through delivery.

Responsibilities:

Marketing Communication Leadership Translate TN brand and communication direction into communication plans, shaping messaging and activation approaches for business priorities. Translate business priorities into clear communication frameworks, campaigns, and activation plans. Define communication objectives, messaging approaches, channel strategies, and success measures for key initiatives. Ensure consistency of messaging and customer experience across communication channels, working closely with branding, digital marketing, and business teams. Identify opportunities to strengthen brand visibility, thought leadership, and customer engagement. Translate complex technical, scientific, and commercial topics into clear and compelling customer-focused communications.

Stakeholder Management

Partner with species, category, commercial, innovation, and regional teams to understand business priorities and translate them into effective communication strategies and plans. Challenge and refine requests to ensure clarity of objectives, target audience, value proposition, and expected outcomes. Facilitate alignment across multiple stakeholders and functions, particularly in complex or ambiguous situations. Coordinate cross-functional contributors and manage delivery against agreed priorities, timelines, and quality standards.

People Management

Lead, coach, and develop a high-performing Marketing & Communications team. Establish clear priorities, responsibilities, and success measures for team members. Build effective communication processes, governance structures, and quality standards to improve efficiency and consistency. Foster a culture of ownership, collaboration, accountability, and continuous improvement.

Performance & continuous improvement

Define success measures for agreed initiatives with business stakeholders and Digital Marketing colleagues. Evaluate communication effectiveness through campaign performance, customer engagement and business-unit adoption. Leverage customer, market, and campaign insights to continuously enhance communication impact and business value.

What We’re Looking For:
  • Background in Marketing, Communications, Business, or a related field.
  • Min. 8-10 years of experience in marketing communications or a related marketing role.
  • Proven experience developing and executing communication strategy, planning, campaigns and customer-facing content.
  • Experience working in a complex, cross-functional, or matrix organisation.
  • Skills & Competencies Strong written and verbal communication skills.
  • Ability to translate technical or scientific information into customer-relevant messaging.
  • Strong stakeholder management and influencing skills.
  • Excellent project management and organisational capabilities.
  • Ability to manage multiple priorities and deadlines simultaneously.
  • Commercial awareness and understanding of business objectives.
  • High attention to detail and commitment to quality.
  • Experience in managing diverse team members.
  • Experience with marketing automation, CRM, sales enablement, and content management platforms is preferred.
Expectations of the Role

Act as a strategic communication partner to business stakeholders. Create clarity and direction in situations where objectives, priorities, or requirements are not fully defined. Translate complex business challenges into structured communication strategies and actionable plans. Balance stakeholder needs with business priorities, available resources, and expected impact. Build trusted relationships while constructively challenging assumptions and requests when required. Drive execution excellence through clear planning, governance, accountability, and follow-through. Develop a high-performing team and foster a culture of ownership, collaboration, and continuous improvement. Maintain high standards of quality, professionalism, and customer focus across all communication activities.

Why Join Us?
  • Global career opportunities.
  • A collaborative and inclusive culture.
  • Professional development and continuous learning opportunities.
  • The opportunity to lead meaningful work that contributes to Feeding the Future.
  • Join us and help transform strategy into market impact.
  • Own your marketing legacy.
  • Own it.
Equal Opportunity Employer

Nutreco is an equal opportunity employer; applicants are considered for all roles without regard to race, color, religious creed, sex, national origin, citizenship status, age, physical or mental disability, sexual orientation, marital, parental, military status or any other status protected by applicable local law. Please advise us at any point during the recruitment and selection process if you require accommodation. Nutreco is committed to compliance with all applicable legislation, including providing accommodation for applicants with disabilities.

Nutreco is a global leader in animal nutrition and fish feed.

Our advanced nutritional solutions are at the origin of food for millions of consumers worldwide. Quality, innovation and sustainability are guiding principles, embedded in the Nutreco culture from research and raw material procurement to products and services for agriculture and aquaculture. Experience across 100 years brings Nutreco a rich heritage of knowledge and experience for building its future.

Nutreco is a global leader in animal nutrition and aquafeed. Our advanced nutritional solutions are at the origin of food for millions of consumers worldwide. Its two global company brands Skretting (aqua feed) and Trouw Nutrition (animal nutrition) have sales in over 90 countries. Our purpose Feeding the Future captures a big challenge: feeding 9 billion people in 2050. Our responsibility is twofold: we need to make a significant contribution to meeting the rapid increase in worldwide demand for food; on the other hand, we need to find the right balance in order that we can realize growth while making also responsible choices for people and planet. To know more about us, please visit our website https://www.nutreco.com.

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