Hybrid Social Data Analyst: Turn Insights Into Growth

DEPT; Amsterdam; Hybrid; EUR 50,000 - 75,000; Full time

Benefits offered by this job

Hybrid working policy

Vacation days and extra days purchase

Learning Menu and Programs

Health and wellness benefits

Commuting benefits

Job summary

DEPT is seeking a Social Data Analyst to turn data into actionable insights across paid and organic social for multiple brands. You’ll work with strategists, creatives and community managers to uncover opportunities, measure impact and continuously optimise our work.

You’ll become the go-to expert for social performance, helping teams and clients understand what drives results and why. This role is based in the Netherlands with a flexible hybrid setup.

Qualifications

• 2–5 years of experience in social analytics, digital analytics or performance marketing.
• Strong understanding of social media platforms and their metrics (Meta, TikTok, LinkedIn, YouTube, Pinterest, etc.).
• Experience with reporting tools such as Looker Studio, Power BI or Tableau.
• Comfortable working with platform analytics and social listening tools like Brandwatch & Emplifi.
• Analytical mindset with the ability to translate numbers into compelling stories.

Responsibilities

• Analyse paid and organic social performance across multiple clients and platforms;
• Translate complex datasets into clear, actionable recommendations;
• Build and maintain reporting dashboards and performance frameworks;
• Conduct social audits and competitive analyses to support new business pitches;
• Identify audience, platform and content trends that can strengthen client strategies;
• Partner with strategists and creatives to optimise content based on performance insights;
• Define and monitor the KPIs that truly matter for each client;
• Support quarterly business reviews and client presentations with data-driven storytelling;
• Continuously improve how we measure social success across DEPT®.

Skills

Social analytics

Digital analytics

Performance marketing

Data storytelling

KPIs

Cross-functional collaboration

Tools

Looker Studio

Power BI

Tableau

Brandwatch

Emplifi

Job description

DEPT is seeking a Social Data Analyst to turn data into actionable insights across paid and organic social for multiple brands. You’ll work with strategists, creatives and community managers to uncover opportunities, measure impact and continuously optimise our work.

You’ll become the go-to expert for social performance, helping teams and clients understand what drives results and why. This role is based in the Netherlands with a flexible hybrid setup.