Social Data Analyst — Insights for Growth

DEPT®; Amsterdam; Hybrid; EUR 55,000 - 75,000; Full time

Benefits offered by this job

Hybrid work policy

24 vacation days

Learning programs

Health & wellness benefits

commuter benefits

Job summary

DEPT® in Amsterdam is hiring a Social Data Analyst to turn data into actionable insights across paid and organic social. You will work with strategists, creatives and community managers to uncover opportunities, measure impact and optimise campaigns.

The role focuses on building dashboards, social audits, competitive analyses and data storytelling to influence client strategies and new business pitches. Fluency in Dutch and English required; hybrid work from NL offices.

Qualifications

• 2–5 years of experience in social analytics, digital analytics or performance marketing.
• Strong understanding of social media platforms and their metrics (Meta, TikTok, LinkedIn, YouTube, Pinterest, etc.).
• Experience with reporting tools such as Looker Studio, Power BI or Tableau.

Responsibilities

• Analyse paid and organic social performance across multiple clients and platforms.
• Translate complex datasets into clear, actionable recommendations.
• Build and maintain reporting dashboards and performance frameworks.
• Conduct social audits and competitive analyses to support new business pitches.
• Identify audience, platform and content trends that can strengthen client strategies.
• Partner with strategists and creatives to optimise content based on performance insights.
• Define and monitor the KPIs that truly matter for each client.
• Support quarterly business reviews and client presentations with data-driven storytelling.
• Continuously improve how we measure social success across DEPT®.

Skills

Social analytics

Data storytelling

English & Dutch

Analytical mindset

Tools

Looker Studio

Power BI

Tableau

Brandwatch

Emplifi

Job description

DEPT® in Amsterdam is hiring a Social Data Analyst to turn data into actionable insights across paid and organic social. You will work with strategists, creatives and community managers to uncover opportunities, measure impact and optimise campaigns.

The role focuses on building dashboards, social audits, competitive analyses and data storytelling to influence client strategies and new business pitches. Fluency in Dutch and English required; hybrid work from NL offices.