Head of Sales

SANITRONICS; Randstad; Hybrid; EUR 120,000 - 180,000; Full time

Benefits offered by this job

Permanent contract

Work from home up to 20%

Annual training and development budget

Pension scheme through PMT

Fresh fruit at the office

Job summary

Sanitronics International B.V. seeks a confident, collaborative senior commercial leader to drive global growth. You will shape priorities for Dutch and international sales, lead tenders end-to-end and ensure consistent pricing, contracts and tender documentation.

You will connect Sales, Engineering, Finance and Management to align commercial, technical and financial considerations, travel internationally as needed and foster ownership across teams.

Qualifications

• Proven leadership in a commercial B2B environment.
• Experience in international sales across multiple countries and cultures.
• Strong tender management experience with end-to-end processes.
• Experience preparing and reviewing quotations, pricing, and contracts.
• Strong analytical ability and financial understanding.
• Commercial drive with technical understanding of machinery or complex products.
• Ability to align diverse interests and drive decisions.
• Fluent Dutch and English; German is a plus.

Responsibilities

• Translate Sanitronics' commercial strategy into clear priorities for Dutch and international teams.
• Lead, coach and develop sales colleagues and promote ownership.
• Lead tenders from positioning and bid strategy to completion.
• Ensure high quality quotations, pricing models, contracts and tender docs.
• Assess commercial opportunities for strategic fit, margin and risk.
• Provide management with commercial scenarios and recommendations.
• Act as senior sparring partner for Account Managers on complex matters.
• Maintain pricing discipline and quality across international sales.
• Coordinate Sales, Engineering, Finance and Management to align commercial factors.
• Monitor market and customer developments and adapt propositions and processes.
• Collaborate with international teams and travel as required.

Skills

Leadership experience

International sales leadership

Tender management

Quotations & pricing

Analytical skills

Commercial & technical understanding

Stakeholder collaboration

Dutch & English proficiency

German is an advantage

Salesforce

Advanced Excel

Tools

Salesforce

Excel (advanced)

Job description

Responsibilities

• Translate the commercial strategy of Sanitronics into clear priorities, frameworks and objectives for the Dutch and international sales team
• Lead and coach sales colleagues and encourage ownership, collaboration and professional development
• Take the lead in strategic tenders and complex commercial processes, from positioning and bid strategy through to decision-making and completion
• Ensure the commercial quality and consistency of quotations, pricing models, calculations, contract terms and tender documentation
• Assess commercial opportunities based on strategic fit, feasibility, margin, risk and execution
• Provide management with well-founded commercial scenarios and recommendations
• Act as a senior sparring partner for Account Managers on complex customer, market and project-related matters
• Maintain a consistent commercial approach, pricing discipline and quality standards across the international sales organisation
• Connect Sales, Engineering, Finance and Management to ensure commercial, technical, financial and contractual considerations come together at the right time
• Monitor market, pricing and customer developments and translate these into improvements in our proposition, processes and commercial approach
• Strengthen collaboration with international teams and key stakeholders and travel internationally when required.

Qualifications

• Proven leadership experience within a commercial B2B environment
• Experience in international sales and leading or guiding teams across different countries and cultures
• Strong experience in tender management, including independently managing complete tender processes
• Experience preparing and critically reviewing quotations, pricing calculations, contracts and commercial terms
• Strong analytical skills, financial understanding and attention to detail
• Commercial drive combined with technical understanding or an affinity with machinery and complex technical products
• Ability to connect different interests, prepare clear decisions and challenge stakeholders constructively when needed
• Excellent command of both Dutch and English
• Knowledge of German is an advantage
• Experience with Salesforce and advanced Excel skills, including formulas and calculation models, is preferred.

Who are you?

You are a confident and collaborative leader who provides direction without unnecessary hierarchy. You enable people to make better commercial decisions independently and bring clarity to complex processes.

You take ownership, work accurately and maintain an overview when multiple interests are involved. Your combination of commercial drive, analytical thinking and technical curiosity makes you a strong fit for our practical and entrepreneurial organisation.

Why Sanitronics?

At Sanitronics International B.V., you will have direct influence on our commercial strategy and international growth.

We develop, manufacture, install and maintain innovative self-cleaning toilet systems for public spaces. Our systems can be found in city centres, parks, railway stations and charging locations. In approximately 20 seconds, the entire toilet is automatically cleaned, including the floor. Watch our self-cleaning toilet system in action. We are a growing international organisation with an informal and down-to-earth working environment. Communication lines are short, there is plenty of room for initiative, and we believe in giving people ownership and responsibility.

What we offer?

• An independent and influential senior commercial position
• The opportunity to directly contribute to the international growth of Sanitronics
• The prospect of a permanent contract
• An ambitious and committed team
• An annual training and development budget
• The possibility to work from home up to 20%
• Fresh fruit at the office every day
• A good pension scheme through PMT

Interested?

Would you like to lead our international commercial organisation and help ensure our innovative self-cleaning toilet systems continue to reach customers and locations around the world?