Head of Digital Experience & Web Growth

United States Digital Space LLC; Amsterdam; On-site; EUR 90,000 - 140,000; Full time

Job summary

the company, Amsterdam-based, seeks a Digital Experience Lead to own the product lifecycle of the public website and self-service demotool. You will lead a four-PM + one-designer team, driving demand generation, adoption, and cross-functional collaboration with engineering, creative, brand and marketing.

In this role, you will optimize web performance, enable various use cases for the demotool, and manage the MarTech stack to ensure data integrity and peak performance.

Qualifications

• 10+ years in product management & marketing, ideally within fintech and with 3+ years of team management.
• Demonstrated experience managing B2B websites that drive revenue through optimization of customer journeys and digital performance.
• Exceptionally data-literate; proficient with web analytics to extract insights and report impact to teams.
• Excellent stakeholder management; able to align diverse, global teams.
• Leadership presence; calm under pressure and able to navigate ambiguity and change.
• Nice to have hands-on experience with Google Tag Manager, Google Analytics, OneTrust and Contentful (headless CMS).
• Hands-on experience with tag management, analytics, consent and headless CMS tooling

Responsibilities

• Own the global, long-term roadmap and strategy for all public web properties and demo capabilities, aligning development with commercial priorities.
• Lead and manage a team of four product managers and one product designer; set expectations and foster high performance.
• Drive web performance to turn public web presence into a demand-generation engine and optimize conversion and testing.
• Drive demotool adoption across internal teams by enabling use cases and improving self-serve experience.
• Forge cross-functional partnerships across digital experience, creative, brand, product marketing, engineering, digital marketing and demand generation.
• Own the web and demotool MarTech Stack; maintain and optimize CMS, translations, and tracking for peak performance and data integrity.

Skills

Product management

Marketing

Team leadership

Data analytics

Stakeholder management

Communication

Google Tag Manager

Google Analytics

OneTrust

Contentful

Tools

Google Tag Manager

Google Analytics

OneTrust

Contentful

Job description

the company, Amsterdam-based, seeks a Digital Experience Lead to own the product lifecycle of the public website and self-service demotool. You will lead a four-PM + one-designer team, driving demand generation, adoption, and cross-functional collaboration with engineering, creative, brand and marketing.

In this role, you will optimize web performance, enable various use cases for the demotool, and manage the MarTech stack to ensure data integrity and peak performance.