Head of Developer Experience (DevEx)

MMC; Amsterdam; Remote; EUR 120,000 - 180,000; Full time

Benefits offered by this job

Equity from day 1

Work Abroad up to 45 days/year

25 days holiday

Birthday day

Job summary

Bloom & Wild Group is seeking a Head of Developer Experience to lead the team responsible for the paved road and internal developer platform. This is a high-leverage role shaping platform strategy, AI-native transformation, and team growth across the tech org.

You will balance roadmap ownership, cross‑squad collaboration and cost management while partnering with DevSecOps and senior leadership to drive reliable, scalable engineering across AWS and GCP.

Qualifications

• Demonstrable experience leading a platform, DevEx or infrastructure team.
• Strong AWS knowledge (ECS Fargate, S3, RDS, Lambda, EventBridge/SNS/SQS) and Terraform experience.
• Hands-on with GitHub Actions, Terraform Cloud and Cloudflare.
• AI tooling experience to translate ideas into a data-driven roadmap for leadership.
• Proven track record of growing engineers and coaching managers.

Responsibilities

• Own our internal developer platform as a product, enabling engineers to move fast and safely.
• Lead the DevEx AI roadmap and align AI initiatives with business goals.
• Line-manage DevEx engineers and mentor managers across Platform and Quality teams.
• Partner with DevSecOps and manage infra costs across AWS, GCP and tooling vendors.

Skills

Platform leadership

CI/CD observability

AI fluency

People growth

Cross-squad ownership

Tools

AWS

Terraform

GitHub Actions

Cloudflare

Terraform Cloud

ECS Fargate

Job description

Location: UK, Netherlands, or Remote (Europe)

Tech Stack: Ruby on Rails, Python/React, PostgreSQL, AWS (ECS Fargate), GCP (Cloud Run), GitHub Actions, Terraform Cloud

Focus: Internal Developer Platform AI-Native Engineering Transformation Engineering Quality & Reliability

About Tech at Bloom & Wild Group

We're Europe's largest direct-to-consumer flower and gifting business: home to Bloom & Wild, bloomon and Bergamotte. Our 65+ person Tech team builds the software that powers our e-commerce, production and fulfilment: five cross-functional Product Engineering squads, backed by Developer Experience, Domain Engineering, Data and IT.

The Role

As Head of Developer Experience, you'll lead the team that owns our "paved road" and internal developer platform. This role is one of the most leveraged roles in our tech org, because everything you do multiplies across every squad. You'll split your time roughly between:

• Platform Strategy: owning the DevEx roadmap and our internal developer platform as a product.

• AI‑Native Transformation: leading on our DevEx AI roadmap and driving AI enablement across Product & Technology.

• Team Leadership: line-managing and growing the DevEx engineering team.

Key Responsibilities

• Paved Road & Platform: Own our internal developer platform as a product, making it easy for every engineer to do the right thing at speed, safely and to a high bar of quality.

• AI‑Native Transformation: Lead how we adopt agentic tooling across the org, bridging senior leadership's AI ambitions with technical reality so our roadmap stays ambitious but grounded in data.

• Quality & Incidents: Raise the bar on CI/CD, test tooling and operational health (SLOs, DORA metrics), and own production incidents that cross domain boundaries.

• Team Leadership: Line-manage and develop engineers across Platform and Quality Engineering, coaching other managers and shaping how DevEx recruits.

• Partnerships & Cost: Partner with our Lead DevSecOps Engineer and manage infrastructure costs and supplier relationships across AWS, GCP and our tooling vendors.

What We're Looking For

• Platform Leadership: Demonstrable experience leading a platform, DevEx or infrastructure team, with strong AWS knowledge (ECS Fargate, S3, RDS, Lambda, EventBridge/SNS/SQS) and hands‑on Terraform experience.

• CI/CD & Observability: Hands‑on with GitHub Actions, Terraform Cloud and Cloudflare, and comfortable using observability tools to pinpoint performance and reliability issues.

• AI Fluency: specifically with agentic coding tools (like Claude Code or Cursor), and able to translate that into a roadmap grounded in data for senior stakeholders.

• People Growth: A track record of developing engineers at all levels and coaching other managers.

• Cross‑Squad Ownership: Comfortable taking on work that spans multiple domains, whether that's working with senior leadership or pairing with an engineer on a complex platform problem.

Don't check every box? Please apply anyway - we hire for potential and diverse perspectives over exhaustive checklists.

Perks & Benefits

• Flexibility: Core hours (10–4pm), flexible working, and Work Abroad for up to 45 days a year.

• Time Off: 25 days holiday + your birthday + flexible bank holidays (option to buy more), plus 1 volunteering day a year.

• Growth & Rewards: Equity from day 1, enhanced family leave & a workplace nursery scheme, a flexible training framework, and irresistible product discounts.