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Digital Bricks is seeking an experienced Growth Marketing Manager to lead our B2B demand generation engine. You will own content strategy across LinkedIn, our website, articles and newsletters, and build cross‑channel campaigns with LinkedIn Ads and Native formats.
You will develop industry‑specific go‑to‑market programs, measure performance, optimize CPL and pipeline, and collaborate with sales to improve lead quality and revenue.
Digital Bricks is a growing AI consultancy helping organisations understand, adopt and scale artificial intelligence. As a Microsoft AI partner, we work across AI adoption, Microsoft 365 Copilot, AI agents, development, strategy and governance, supporting organisations throughout their AI transformation. As we prepare for our next stage of growth, we're looking for an experienced Growth Marketing Manager to lead our marketing execution and build a measurable B2B demand generation engine.
Own our content strategy across LinkedIn, our website, articles, newsletters and thought leadership, translating technical expertise and customer stories into compelling B2B communications.
Build and manage campaigns across LinkedIn Ads and Native, including audience targeting, creative testing, budget allocation and ongoing optimisation.
Develop campaigns that generate qualified commercial opportunities, using account-based marketing, retargeting, lead nurturing and conversion optimisation.
Develop quarterly go-to-market campaigns targeting selected industries, beginning with Financial Services in Q1 2027.
Own performance reporting across CPL, cost per qualified lead (CPQL), cost per opportunity, conversion rates and marketing-generated pipeline.
Work closely with leadership and commercial teams to improve lead quality, campaign relevance and the conversion of marketing activity into revenue.
6–10 years of experience in B2B growth marketing, demand generation or performance marketing. Proven experience marketing enterprise technology, SaaS, consultancy or other high‑value B2B services. Strong hands‑on experience managing LinkedIn Ads and Native campaigns and budgets. Experience developing content strategies, managing marketing communications and executing multi‑channel campaigns. Strong analytical capabilities, with experience measuring lead generation, acquisition costs, pipeline contribution and ROI. Understanding of B2B sales cycles, lead qualification, CRM systems and marketing automation. Excellent English communication and copywriting skills. A proactive, independent approach with the confidence to manage both strategy and execution. Будет плюсом: Experience within Microsoft technologies, AI, regulated industries or account-based marketing