Global UX Research & Operations Lead

ADIDAS; Amsterdam; Hybrid; EUR 180,000 - 240,000; Full time

Job summary

adidas is seeking a Director of UX Research & Operations to lead the global Digital UX Research function and the foundations that enable Experience Design teams to work effectively at scale. This hybrid role is based in Amsterdam with a minimum of three days in the office.

You will own the UX Research strategy and operations, including tooling, budgets, suppliers and internal platforms, ensuring insights shape strategy and are accessible across Digital and eCommerce. Fluent English required.

Qualifications

• 8+ years of experience in UX Research or a related field, including responsibility in complex digital or eCommerce environments.
• Ability to set a compelling research vision and translate it into portfolio choices, operating models, measurable outcomes and day-to-day priorities.
• Deep expertise in qualitative and quantitative research, including method selection, combination and quality assurance.
• Experience leading research operations or comparable operational portfolios (tooling, repositories, governance, vendors, budgets and contracts).
• Proven impact on strategy, prioritisation, product direction or investment through research insights.

Responsibilities

• Lead the global UX Research function and the operations portfolio (research operations, tooling, budgets, vendors, contracts).
• Define and drive a 12-month vision for UX Research aligned with Digital and Experience Design priorities.
• Build scalable insight-access and knowledge-management systems across Digital and eCommerce.
• Represent UX Research and Operations with senior stakeholders and influence planning and investments.
• Champion responsible use of AI and automation in research while maintaining quality and transparency.

Skills

UX Research leadership

Qualitative & Quantitative

Research operations

Budget & contracts

People leadership

Cross-functional influence

English fluency

Job description

adidas is seeking a Director of UX Research & Operations to lead the global Digital UX Research function and the foundations that enable Experience Design teams to work effectively at scale. This hybrid role is based in Amsterdam with a minimum of three days in the office.

You will own the UX Research strategy and operations, including tooling, budgets, suppliers and internal platforms, ensuring insights shape strategy and are accessible across Digital and eCommerce. Fluent English required.