Global GEO Marketing & Activation Leader

Philips; Amsterdam; Hybrid; EUR 78,000 - 130,000; Full time

Benefits offered by this job

Hybrid working

Paid time-off

Health and wellbeing benefits

Learning and development opportunities

Job summary

Philips in Amsterdam is seeking a Global GEO Marketing & Activation Manager for Grooming & Beauty to steer the GEO agenda from strategy to execution. You will collaborate with global category teams, regional marketing, digital, content, analytics and agencies to translate GEO plans into measurable actions.

The role demands strong leadership, disciplined project management, and analytical thinking, with a track record in marketing, e-commerce or analytics.

Qualifications

• A bachelor’s or master’s degree is required.
• 5+ years of experience in marketing, digital, e-commerce, transformation, consulting, analytics, or project management.
• Proven leadership and ability to drive cross-functional teams.

Responsibilities

• Lead GEO execution across markets by translating global strategy into regional plans.
• Turn data into actionable insights and measurable recommendations.
• Drive adoption of the GEO platform with effective onboarding and governance.
• Maintain disciplined program management with milestones and accountability.
• Influence senior and operational stakeholders across regions to align on priorities.

Skills

Leadership

Project management

Analytics

Communication

Stakeholder management

Cross-functional teamwork

Strategic thinking

Problem solving

Execution

Education

Bachelor’s or Master’s degree

Job description

Philips in Amsterdam is seeking a Global GEO Marketing & Activation Manager for Grooming & Beauty to steer the GEO agenda from strategy to execution. You will collaborate with global category teams, regional marketing, digital, content, analytics and agencies to translate GEO plans into measurable actions.

The role demands strong leadership, disciplined project management, and analytical thinking, with a track record in marketing, e-commerce or analytics.