Global Field Marketing Manager: Events, Partners & Growth

Threatfabric

Amsterdam

Hybrid

EUR 60,000 - 90,000

Full time

7 days ago

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Job summary

ThreatFabric, Amsterdam-based, is seeking a Field Marketing Manager to strengthen our position within the global fraud prevention and financial services community by owning our global event programme, regional campaigns, partner marketing initiatives, customer engagement activities, and marketing operations.

This role blends marketing and sales, taking ownership of events and campaigns that drive conversations and opportunities.

Responsibilities

Own the planning and execution of ThreatFabric's global event programme, including conferences, customer events, roundtables, breakfasts, workshops, webinars, and executive dinners; manage logistics, suppliers, venues, merchandise, speakers, registrations, and collateral.
Manage attendee acquisition programmes and event promotion activities; coordinate lead management and handover processes; ensure timely follow-up and nurture after campaigns.
Build and execute joint marketing initiatives with strategic partners; develop plans to increase partner engagement and joint pipeline.
Maintain and improve marketing processes and workflows in HubSpot; manage segmentation, lists, tracking, and reporting.
Establish performance metrics for marketing activities; measure ROI, campaign effectiveness, and pipeline contribution; produce post-event reports.
Contribute to annual field marketing strategy and event calendar; evaluate events and sponsorship opportunities; identify innovative marketing opportunities for growth.