Global CRM Lead

EAT.ch GmbH; Amsterdam; On-site; EUR 90,000 - 150,000; Full time

Job summary

Just Eat Takeaway.com is recruiting a Global CRM Lead to shape multi-market customer lifecycle strategies, aligning Marketing, Product and Data to deliver personalization and cross-channel orchestration. You will own cross-functional initiatives, drive scalable CRM programs and mentor the CRM team in a fast-paced, global environment.

You will work closely with growth and local marketing stakeholders to unify CRM roadmaps, optimize incentives, and roll out new channels while maintaining high

Qualifications

• Advanced technical CRM expertise with omnichannel architecture.
• Ability to map complex data flows and translate business goals into technical requirements for CRM Capabilities and Data teams.
• Strategic stakeholder influence across Growth, Local Marketing, and Data teams.
• Proven track record building automated programs that scale across regions and languages.
• Fluency in English with excellent written and verbal communication.

Responsibilities

• Architect and scale global customer lifecycle strategies across multiple markets.
• Define and champion global CRM standards, setting guardrails for frequency, personalization, and channel mix.
• Bridge Marketing, Product, and Data to specify data requirements for segmentation and automation.
• Lead cross-functional projects, delivering platform migrations, new capabilities, and channel launches.
• Optimize global incentive strategies, analyzing long-term ROI across markets.
• Provide functional leadership and mentorship to CRM Managers.

Skills

CRM architecture

Data fluency

Stakeholder management

Global scaling

Autonomous work

Tools

ESP

CDP

Engagement Platforms

Job description

Ready for a Challenge?

Then Just Eat Takeaway.com might be the place for you. We’re a leading global online food delivery platform, and our vision is to empower everyday convenience. Whether it’s a Friday-night feast, a post-gym poke bowl, or grabbing some groceries, our tech platform connects tens of millions of customers with hundreds of thousands of restaurant, grocery, and convenience partners across the globe.

About this role:

As a Global CRM Lead, you are part of one of the “Customer Engagement & Loyalty” teams, which have a clear focus on improving customer retention. These improvements are based on clear data insights developed in cooperation with our data and analytics team. Therefore, the people in the team have different backgrounds and roles to achieve common goals (and thereby opportunities to learn from your peers). By doing so, you have a big contribution to Takeaway.com's growth strategy.

These are some of the key ingredients to the role:

• Architect and scale global customer lifecycle strategies: design overarching, multi-market strategies for customer journeys (activation, retention, win-back).
• Define and champion global CRM standards: act as the strategic owner of cross-channel orchestration, setting the guardrails for frequency, personalization, and channel mix that the CRM Lifecycle team will execute against.
• Bridge Marketing, Product, and Data: partner with CRM Capabilities and data teams to define the global data required to fuel advanced segmentation, predictive modeling, and automation.
• Lead high-impact, cross-functional projects autonomously: own systemic improvements, such as the rollout of new capabilities (e.g., propensity models), platform migration/optimization or the launch of new communication channels.
• Optimize global incentive strategy: move beyond day-to-day "voucher monitoring" to analyze and design our promotional mechanics, measuring long-term incrementality and platform ROI across all markets.
• Functional Leadership: act as the expert for the CRM team. While not a direct line manager, you will mentor Senior and Mid-level CRM Managers, elevating their technical capabilities, reviewing complex logic, and upskilling the broader team.

What will you bring to the table?

• Advanced technical CRM expertise: deep understanding of omnichannel architecture (Email, Push, In-App, SMS) and the underlying MarTech stack (ESP, CDP, Customer Engagement Platforms).
• Systems thinking & complex data fluency: proven ability to map complex data flows, define user properties, and translate business goals into technical requirements for CRM Capabilities and Data teams.
• Strategic stakeholder influence: excellent ability to align cross-functional leadership (Growth, Local Marketing Managers, Data) around a unified CRM roadmap, leading the adoption of CRM-driven improvements.
• Global scalability mindset: experience in fast-paced, complex organizations, with a track record of building automated programs that scale across multiple regions and languages without breaking.
• Highly autonomous & structured: self-driven with fluent communication skills in English, capable of turning ambiguous business problems into clear, phased project plans.

At JET, this is on the menu:
Our teams forge connections internally and work with some of the best-known brands on the planet, giving us truly international impact in a dynamic environment.
Fun, fast-paced and supportive, the JET culture is about movement, growth, and about celebrating every aspect of our JETers. Thanks to them we stay one step ahead of the competition.

Inclusion, Diversity & Belonging
No matter who you are, what you look like, who you love, or where you are from, you can find your place at Just Eat Takeaway.com; we’re committed to creating an inclusive culture, encouraging diversity of people and thinking, in which all employees feel they truly belong and can bring their most colorful selves to work every day.

What else is cooking?
Want to know more about our JETers, culture, or company? Have a look at our career site where you can find people's stories, blogs, podcasts, and more JET morsels.