Global Brand Activation Lead — Live Activations

Alle Mediavacatures; Hilversum; On-site; EUR 55,000 - 75,000; Full time

Benefits offered by this job

Dog-friendly office

Terrace with on-site bar

Tasty lunches and drinks

Work Your World program (6 weeks)

Job summary

Publicis Groupe Netherlands is seeking a Brand Activation Manager to lead partnerships, branded content and live activations, translating brand objectives into compelling moments.

You will manage partners, coordinate campaigns and budgets, and work with strategy, creative, media and PR teams. 3–5 years of relevant experience and strong Dutch and English communication are essential. The role offers growth opportunities and a dynamic work environment.

Qualifications

• 3–5 years of relevant experience in brand activations, branded content, partnerships, PR, or events.
• Strong account and project management skills with a hands-on approach.
• Experience delivering brand partnerships across social platforms.
• Good understanding of social media, branded content, and digital trends.
• Excellent organizational skills and ability to manage multiple projects.
• Strong relationship-building and communication with clients and partners.
• Excellent Dutch and English written and spoken skills.

Responsibilities

• Develop brand activation strategies with senior team members.
• Identify and engage media partners, magazines, radio, festivals, and events.
• Deliver branded content and partnerships from concept to live activation.
• Support PR plans, media outreach, and press materials.
• Assist with planning and budgets, monitor schedules and invoices.
• Collaborate across strategy, creative, media, social, influencer marketing, and PR.

Skills

Brand activation

Account management

Project management

Partnership development

Dutch & English communication

Job description

Publicis Groupe Netherlands is seeking a Brand Activation Manager to lead partnerships, branded content and live activations, translating brand objectives into compelling moments.

You will manage partners, coordinate campaigns and budgets, and work with strategy, creative, media and PR teams. 3–5 years of relevant experience and strong Dutch and English communication are essential. The role offers growth opportunities and a dynamic work environment.