German-Speaking Senior SEO & Content Strategist

Infoplus Technologies UK Limited; Amsterdam; Hybrid; EUR 70,000 - 90,000; Full time

Job summary

Infoplus Technologies UK Limited is seeking a Senior Specialist in Search Marketing (SEO + AEO + Content Strategy) to lead end-to-end campaigns and shape global content strategy. The role is a senior individual contributor focused on driving conversions and raising brand visibility across markets.

You will collaborate with developers, writers and designers, perform technical SEO audits, analyze performance, and stay ahead of AI-powered search trends to inform best practices and content

Qualifications

• Must have strong & proven experience in SEO with up-to-date AI-powered search knowledge.
• Must be a content strategist with understanding of search-driven content architecture, user intent, and buying journeys.
• Must define content themes, keyword strategies, and map content to buying journeys.
• Must have excellent written and verbal communication skills.
• Must have high proficiency in MS Excel, PowerPoint & Word.
• Must have solid understanding of Google Search Console, Google Ads, Adobe Analytics.
• Good to have mentoring experience.
• Can collaborate with different teams.

Responsibilities

• Independently managing and executing end-to-end search marketing campaigns (SEO + AEO).
• Plan and support global content strategy in sync with the SEO work to drive content and page structures towards conversions.
• Collaborate with developers, content writers, designers, and project managers to execute content strategy in sync with search marketing recommendations.
• Communicate with different business units to understand objectives and develop search marketing strategies & execute them.
• Develop high-quality, optimized content related to search marketing.
• Perform SEO technical audits & on-page optimization regularly to maintain search engine friendliness.
• Analyze search performance and generate insightful reports and dashboards.
• Stay updated with latest SEO trends, including AI-powered search, and implement them in day-to-day work.
• Contribute to best practices and guidelines in AI-powered search space.
• Improve work efficiency by leveraging tools & automating processes.
• Integrate search marketing with other pillars of digital marketing.
• Guide & mentor junior team members to help them deliver effectively & efficiently.

Skills

SEO

Content strategy

Keyword strategy

User intent

Buying journeys

Mentoring

Collaboration

Analytics thinking

Tools

Google Search Console

Google Ads

Adobe Analytics

MS Excel

PowerPoint

Word

Job description

Infoplus Technologies UK Limited is seeking a Senior Specialist in Search Marketing (SEO + AEO + Content Strategy) to lead end-to-end campaigns and shape global content strategy. The role is a senior individual contributor focused on driving conversions and raising brand visibility across markets.

You will collaborate with developers, writers and designers, perform technical SEO audits, analyze performance, and stay ahead of AI-powered search trends to inform best practices and content