We are looking for a highly experienced and commercially driven Fleet Sales Manager – Belgium & Luxembourg to lead the development of our fleet business across both markets.
This is a key strategic role with full ownership of building the fleet sales business from the ground up. The successful candidate will define the local fleet strategy, establish strategic partnerships, develop key accounts, and build a sustainable and scalable fleet sales model across Belgium and Luxembourg.
We are looking for someone with deep knowledge of the automotive, fleet and leasing markets in Belgium and Luxembourg, a strong industry network, and a proven track record of developing fleet business.
Key Responsibilities
- Take full ownership of building and developing the fleet sales business in Belgium and Luxembourg from the ground up.
- Define and execute the fleet sales strategy, commercial roadmap and go-to-market approach for both markets.
- Develop strategic relationships with major leasing companies, corporate customers, rental companies, fleet operators and mobility providers.
- Leverage an established professional network to accelerate market entry and business development.
- Identify high-value business opportunities and build a strong pipeline of strategic fleet accounts.
- Lead commercial negotiations and establish long-term framework agreements with key customers and partners.
- Develop competitive fleet propositions, pricing frameworks, discount structures and commercial policies.
- Drive fleet sales performance across volume, revenue, profitability and market penetration.
- Build and implement the processes, governance, reporting structure and KPI framework required for a scalable fleet sales organization.
- Act as the internal subject matter expert for fleet sales and provide strategic market insights to senior management.
- Work closely with local sales teams, dealer networks and distribution partners to strengthen fleet sales capabilities.
- Collaborate with Sales, Network Development, Product, Marketing, Finance and Aftersales teams to ensure an integrated fleet proposition.
- Monitor competitor strategies, residual value developments, leasing trends, taxation, electrification and mobility developments in Belgium and Luxembourg.
- Represent the company at senior-level customer meetings, fleet industry events, leasing forums and strategic networking activities.
- Provide regular market intelligence, business forecasts and strategic recommendations to management.
Requirements
- Minimum 8–10 years of relevant experience in automotive fleet sales, B2B sales, leasing, corporate sales or strategic key account management.
- Strong track record in developing and growing fleet business in Belgium and Luxembourg.
- Deep understanding of the automotive, fleet, leasing and corporate mobility ecosystem in both markets.
- Strong existing network among leasing companies, fleet operators, major corporate customers and relevant industry stakeholders.
- Proven experience in developing new markets, sales channels or business functions from an early stage.
- Demonstrated ability to negotiate complex commercial agreements and manage senior-level customer relationships.
- Strong commercial judgment and ability to balance volume, profitability and long-term strategic value.
- Entrepreneurial, highly autonomous and comfortable operating in a fast-growing and evolving organization.
- Strong leadership, stakeholder management and influencing capabilities.
- Excellent analytical, communication, negotiation and presentation skills.
- Fluent in English, French and Dutch.
- Willingness to travel regularly between Belgium and Luxembourg.
- Valid driving license.
What We Offer
- A unique opportunity to build and shape the fleet sales business in Belgium and Luxembourg from the very beginning.
- Significant ownership and influence over fleet strategy and commercial development.
- A dynamic, international and fast-growing automotive environment.
- Competitive salary and performance-based bonus.
- Strong long-term career development opportunities within a global automotive organization.
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