CRM Specialist (Salesforce)

Murata; Hoofddorp; On-site; EUR 42,000 - 65,000; Full time

Job summary

Murata is seeking a Salesforce CRM Administrator to drive adoption and optimize processes across sales and marketing in the Netherlands. You will provide day-to-day Salesforce support, develop reports and dashboards, and translate business needs into scalable configurations.

You will collaborate with Legal on GDPR compliance, liaise with external partners, maintain data integrity, run UAT, and help shape platform strategy with insights from market research.

Qualifications

• Bachelor's or Master degree in Business, combined with Computer Science or similar field.
• 1–3 years' practical experience in CRM administration, ideally with Salesforce.
• Hands-on experience assisting users with business applications and process execution.
• Curious, open-minded and innovative mindset.
• Good knowledge of MS Office.
• Intercultural competences.
• Fluent in English (written and spoken); knowledge of Japanese is an advantage.

Responsibilities

• Provide day-to-day Salesforce support to users, troubleshoot functional issues and assist with the creation of reports and dashboards to enable effective data analysis.
• Translate business processes into system activities and configurations that save users time and streamline workflows.
• Develop and maintain Salesforce customizations and applications: Design, code, test, and deploy new Salesforce features
• Proactively identify and recommend platform enhancements to HQ; illustrate proposed improvements and how they would support sales processes.
• Maintain data integrity by critically evaluating data, resolving discrepancies, and making informed decisions; keep dashboards up to date and communicate required data changes to users.
• Conduct periodic market research to understand evolving customer expectations and feed insights into platform strategy.
• Act as an internal champion for digital solutions across sales and marketing, encouraging platform use and adoption.
• Liaise with external partners to identify simple, efficient and unified digital solutions that meet Murata’s needs.
• Work with Legal to ensure all platform implementations comply with EMEA regulations (e.g., GDPR).
• Document functional requirements in accordance with agreed processes.
• Organise and run user acceptance testing (UAT) for proposed solutions, collect and consolidate user feedback, test in live environments and report issues to the relevant stakeholders.

Skills

Salesforce

CRM administration

Data analysis

Training

MS Office

Intercultural competence

English fluency

Education

Bachelor's or Master degree in Business combined with Computer Science or similar

Job description

Drive user adoption of digital platforms by offering expert CRM, training and sales‑process support, ensuring users can confidently utilize all digital tools available.

What you do:

• Provide day‑to‑day Salesforce support to users, troubleshoot functional issues and assist with the creation of reports and dashboards to enable effective data analysis.
• Translate business processes into system activities and configurations that save users time and streamline workflows.
• Develop and maintain Salesforce customizations and applications: Design, code, test, and deploy new Salesforce features
• Proactively identify and recommend platform enhancements to HQ; illustrate proposed improvements and how they would support sales processes.
• Maintain data integrity by critically evaluating data, resolving discrepancies, and making informed decisions; keep dashboards up to date and communicate required data changes to users.
• Conduct periodic market research to understand evolving customer expectations and feed insights into platform strategy.
• Act as an internal champion for digital solutions across sales and marketing, encouraging platform use and adoption.
• Liaise with external partners to identify simple, efficient and unified digital solutions that meet Murata’s needs.
• Work with Legal to ensure all platform implementations comply with EMEA regulations (e.g., GDPR).
• Document functional requirements in accordance with agreed processes.
• Organise and run user acceptance testing (UAT) for proposed solutions, collect and consolidate user feedback, test in live environments and report issues to the relevant stakeholders.

Job requirements:

• Bachelor's or Master degree in Business, combined with Computer Science or similar field of study
• 1-3 years' practical experience in CRM administration, ideally with Salesforce
• Hands‑on experience assisting users with business applications and process execution
• Curious, open-minded and innovative mindset
• Good knowledge of standard software (MS Office)
• Intercultural competences
• Fluent in English (written and spoken); knowledge of Japanese is an advantage