CRM & Loyalty Architect for Growth Ecosystems

twentysix; Amsterdam; Hybrid; EUR 65,000 - 90,000; Full time

Benefits offered by this job

Hybrid working policy

Health contribution through OpenUp platform

Professional development opportunities

Participation in global DEPT Cares Month

Job summary

DEPT® is seeking a Customer Relationship / Ecosystem Strategist in Amsterdam. This role involves crafting relationship strategies for clients, focusing on loyalty and audience management, and integrating marketing automation with creative processes.

Ideal candidates have extensive digital marketing experience, particularly in CRM, and are fluent in both German and English. DEPT® offers a hybrid working policy and an inclusive, diverse environment where creativity thrives.

Qualifications

• Extensive experience in CRM and loyalty propositions, preferably at an agency.
• Deep understanding of CRM and marketing automation.
• Ability to explain complex data to senior client leadership.
• Proactive task approach and ability to distinguish strategy from action.
• Natural networking abilities across disciplines.

Responsibilities

• Own the end-to-end loyalty narrative for the client.
• Develop end-to-end loyalty propositions and customer experience strategies.
• Analyze customer behavior and preferences for targeted insights.
• Navigate complex client environments with confidence.
• Critically analyze strategy effectiveness through metrics.
• Act as a link between CRM, data, creative, and tech.

Skills

Digital marketing strategy

CRM and loyalty programs

Audience-centric strategies

Data-driven insights

Stakeholder management

Cross-disciplinary collaboration

Fluent in German and English

Job description

DEPT® is seeking a Customer Relationship / Ecosystem Strategist in Amsterdam. This role involves crafting relationship strategies for clients, focusing on loyalty and audience management, and integrating marketing automation with creative processes.

Ideal candidates have extensive digital marketing experience, particularly in CRM, and are fluent in both German and English. DEPT® offers a hybrid working policy and an inclusive, diverse environment where creativity thrives.