Content Marketing Manager

Dyflexis; Den Haag; Hybrid; EUR 56,000 - 73,000; Full time

Benefits offered by this job

Fixed salary up to €6,500

Personal development budget

25 vacation days + birthday off

In-house chef lunch

Company parties and trips

ARJ Training boxing gym membership

Pension plan + 8% holiday allowance

Travel allowance & WFH compensation

Friday chair massages

Job summary

Dyflexis, a workforce management software company, is seeking a Content Marketing Manager to own the content strategy from ideation through publication. You will shape multi-language content across Dutch, German, and international markets and drive top and mid-funnel materials for global growth.

You’ll manage the content calendar, own the CMS, and collaborate with designers on visuals. Strong writing, English fluency, and experience in B2B SaaS are essential; familiarity with HubSpot, Framer,

Qualifications

• Fluent in English, bonus points for an additional European language (NL/DE/ES/FR)
• 5–7 years of experience in content marketing, ideally in B2B SaaS, HR tech, or another complex, operational industry
• Strong writing and editing skills. Writing without AI assistance is essential, AI is used within our workflow but not as a substitute for high-quality natural language
• A critical thinker who can turn complex, technical topics into fun and engaging content that’s both on brand and converts
• Experience owning a content calendar or production pipeline
• Experience in website migrations and information architecture is a plus
• Comfortable working in HubSpot, Framer, SEO tools like SEMrush, Monday, and Salesforce, or confident in picking them up fast

Responsibilities

• Own and execute the content strategy from ideation through publication
• Manage production pipeline and calendar across the whole content function, featuring multi-language content across Dutch, German, and international markets
• Contribute full funnel English content for the international market as well as sales enablement pieces, and lead generation support: campaign ads, landing pages, social media, and nurturing emails
• Take editorial ownership of English content across the website and product app environments to ensure quality and consistency
• Brief content specialists on upcoming topics, research, and key points for transcreation in accordance with the content strategy, to ensure consistency across all languages
• Own the CMS: structure, publishing workflows, template governance, and close collaboration with the designers for pairing copy with visual assets
• Coordinate with the team on keywords and topic opportunities, and mentor the content specialists on tone, transcreation quality, and brand voice

Skills

Fluent in English

Content marketing experience

Strong writing and editing

Editorial ownership

Content calendar management

Tools

HubSpot

Framer

SEMRush

Monday

Salesforce

Job description

At Dyflexis, we help millions of employees worldwide with our workforce management software. From the bakery around the corner to international hotel and retail chains. The software is powerful, customer questions are diverse, and no two days are the same. You'll get to know the product inside out and contribute to something that's growing rapidly in more than 20 countries.

How do we do it? We work in a fast-paced environment with short communication lines. There are no unnecessary meetings and no politics. Our Focus? Ownership, clear communication, and getting things done together. We move quickly, learn by doing, and continuously improve how we support our customers. Right now, that means giving our lead generation funnel a steady stream of top and mid-funnel content, and we're looking for someone who can own that from strategy through to the words on the page.

• On-site, Hybrid
• The Hague, Zuid-Holland, Netherlands
• Marketing
• €5,000 - €6,500 per month

This is what you'll do

As Content Marketing Manager, you own and execute the content strategy, from ideation through to publication.

• Manage the content production pipeline and calendar across the whole content function, featuring multi-language content across Dutch, German, and international markets.
• Contribute full funnel English content for the international market as well as sales enablement pieces, and lead generation support: campaign ads, landing pages, social media, and nurturing emails.
• Take editorial ownership of English content across the website and product app environments to ensure quality and consistency.
• Brief content specialists on upcoming topics, research, and key points for transcreation in accordance with the content strategy, to ensure consistency across all languages.
• Own the CMS: structure, publishing workflows, template governance, and close collaboration with the designers for pairing copy with visual assets.
• Coordinate with the team on keywords and topic opportunities, and mentor the content specialists on tone, transcreation quality, and brand voice.

This is what you'll need

• Fluent in English, bonus points for an additional European language (NL/DE/ES/FR)
• 5-7 years of experience in content marketing, ideally in B2B SaaS, HR tech, or another complex, operational industry.
• Strong writing and editing skills. Writing without AI assistance is essential, AI is used within our workflow but not as a substitute for high-quality natural language.
• A critical thinker who can turn complex, technical topics into fun and engaging content that’s both on brand and converts.
• Experience owning a content calendar or production pipeline.
• Experience in website migrations and information architecture is a plus.
• Comfortable working in HubSpot, Framer, SEO tools like SEMrush, Monday, and Salesforce, or confident in picking them up fast.

What you'll get

At Dyflexis, you'll be part of an ambitious, energetic, and customer-focused team. We offer:

• Fixed salary up to €6,500 gross per month based on a 40-hour week (experience based).
• Personal development budget to level up your skills.
• 25 vacation days plus your birthday off in exchange for cake.
• An in-house chef surprising you daily with fresh lunch.
• The best parties, drinks and trips (Winter sports, Ibiza and more).
• Membership at ARJ Training boxing gym (home of champion Tarik and Levi Rigters).
• Solid pension plan and 8% holiday allowance.
• Buy or sell vacation days, you decide.
• Travel allowance and WFH compensation.
• Friday chair massages to kick off your weekend.