Content & Growth Lead for Global Football Audiences

433; Amsterdam; In loco; EUR 90.000 - 130.000; Tempo pieno

Descrizione del lavoro

433 is a global football platform seeking a Head of Content & Growth to own our content strategy and growth across app and social channels. You will align content, marketing, product and data to drive installs, active users and retention while growing the audience and monetising reach.

You will lead Social, the 433 App, Growth Marketing and Graphic Design, collaborating with CEO, Product/Tech, Studio and Commercial teams to shape the next phase of 433.

Competenze

• Significant experience in editorial leadership across multiple channels and large audiences.
• Proven track record of growing digital audiences and channels.
• Experience with app or product-led audience growth is a strong plus.
• Excellent communication skills and fluent English; Dutch is a plus.

Mansioni

• Set 433’s content strategy and channel roadmap across Main, NL, WomenFC, eSports and the 433 App.
• Own the growth of our channels, with the 433 app as the biggest strategic priority.
• Develop and lead the growth marketing strategy, connecting content, marketing and product to drive audience growth and retention.
• Set and protect the editorial standard, tone of voice and 433 brand across all output.
• Have the final editorial say on sensitive and high-stakes content.
• Turn content into business outcomes, including audience growth, app adoption and monetisable reach.
• Work closely with Product to influence what we build, particularly where content and product can drive user engagement and retention.
• Lead the evolution of Graphic Design in the AI era, and drive the smart adoption of AI across the content organisation.
• Use data, technology and audience insights to make our content more relevant, scalable and impactful.
• Build, hire and develop a high-performing Content organisation, creating the capabilities and structure needed for our next phase of growth.
• Work closely with Commercial to maximise the commercial value of our audience and content.

Conoscenze

Editorial leadership

Growth marketing

Team leadership

Audience growth

Data-driven

Strategic thinking

Football knowledge

Descrizione del lavoro

433 is a global football platform seeking a Head of Content & Growth to own our content strategy and growth across app and social channels. You will align content, marketing, product and data to drive installs, active users and retention while growing the audience and monetising reach.

You will lead Social, the 433 App, Growth Marketing and Graphic Design, collaborating with CEO, Product/Tech, Studio and Commercial teams to shape the next phase of 433.