Consultancy: Social Media Review and Growth Support

War Child Alliance; Amsterdam; Remote; EUR 111,000 - 166,000; Full time

Benefits offered by this job

Global consultancy opportunity

English required

Job summary

War Child Alliance Foundation seeks a Social Media Review and Growth Support consultant to assess LinkedIn, Instagram and YouTube presence and deliver actionable recommendations to expand reach, engagement and influence in line with our mission.

The engagement includes discovery, benchmarking, strategy development and an implementation toolkit, with deliverables such as audits, a social media strategy and a final presentation to the communications team.

Qualifications

• Proven track record developing social strategies.
• Experience with LinkedIn, Instagram and YouTube.
• Experience working with NGOs/humanitarian organisations.
• Analytical and data interpretation skills.
• Ability to translate strategy into practical editorial processes.
• Understanding of B2B/institutional audiences where relevant.

Responsibilities

• Assess current social media presence across LinkedIn, Instagram and YouTube.
• Benchmark against peer NGOs and sector leaders.
• Develop a 2027 social media strategy aligned with War Child Alliance Foundation objectives and comms approach.
• Produce an implementation toolkit with practical recommendations and KPIs.
• Build internal capability through knowledge transfer and guidance.

Skills

LinkedIn growth

Instagram growth

YouTube growth

NGO experience

Analytics

Stakeholder strategy

Editorial systems

Audience development

Job description

Your mission

War Child is looking for a:
Social Media Review and Growth Support 11/10

Strengthens War Child's visibility, engagement, and influence through strategic social media growth.

War Child Alliance Foundation works to protect, educate, and stand up for the rights of children affected by conflict. As a global alliance supporting national War Child organisations and programmes, the Foundation engages with donors, corporate partners, policymakers, humanitarian practitioners, funders, advocates and donors. Social media is a critical communication tool for strengthening organisational visibility, thought leadership, stakeholder engagement, and partnership development.

What you will do

Purpose of the Consultancy

Assess the current effectiveness of War Child Alliance Foundation's LinkedIn, Instagram and YouTube presence and develop actionable recommendations to increase audience reach, engagement, influence and alignment with organisational objectives and communications strategy.

Objectives

• Conduct a comprehensive review of the Foundation's social media, including an assessment of our current LinkedIn, Instagram and YouTube profile and activity.

• Benchmark performance against relevant peer organisations, NGOs and sector leaders, with particular attention to professional and institutional audiences.

• Assess audience growth, engagement, content effectiveness, brand positioning and tone of voice.

• Identify opportunities to expand reach among priority audiences.

• Develop a clear social media strategy for 2027 aligned with War Child Alliance Foundations strategy and our communications approach.

• Produce practical recommendations and implementation tools.

• Build internal capability through knowledge transfer and guidance.

Scope of Work

Discovery and assessment; benchmarking; strategy development; and implementation support including content planning, editorial approaches, KPIs, governance recommendations, executive visibility, employee advocacy and growth tactics.

Deliverables

• Inception Note

• LinkedIn, Instagram, YouTube Audit Report

• Benchmarking Report

• Social Media Strategy

• Implementation Toolkit

• Final Presentation to communications team

Timeframe

Approximately 6-8 weeks from contract signature – project must be finished in 2026.

Your profile

Required Qualifications and Experience

demonstrated experience developing social strategies

• experience with LinkedIn, Instagram and YouTube

• experience working with NGOs/humanitarian/international organisations

• analytics/data interpretation

• stakeholder/audience strategy

• experience turning strategy into practical editorial systems

• understanding of B2B/institutional audiences where relevant

What we offer

• Location: This opportunity is open to candidates Globally; professional proficiency in English is required.
• Type of Contract: Consultancy.

Why You Should Apply

• Meaningful Impact:Contribute directly to improving the lives of children and families affected by conflict through quality education and long-term, sustainable change.
• Professional Growth:Join a dynamic organisation that values learning, innovation, and professional development, with opportunities for capacity building and growth through the role and War Child’s global network.
• Global Reach:Play a key role in scaling a ground-breaking programme across multiple conflict-affected contexts worldwide.
• Collaborative & Inclusive Culture: Work alongside passionate, mission-driven colleagues in a diverse, inclusive and respectful workplace that prioritises safety, fairness and equal opportunity for all.