Business Development Manager

XCMG Group; Noord-Holland; On-site; EUR 60,000 - 80,000; Full time

Job summary

A leading construction equipment firm is looking for an experienced Business Development Manager (BDM) to oversee market expansion and growth for its Aerial Work Platform (AWP) product line in the Netherlands. The successful candidate will be responsible for developing client relationships, executing annual sales plans, and managing sales processes. They should have at least 3 years of sales experience in the AWP industry and a strong understanding of the European market landscape. This role requires proficiency in English and willingness to travel frequently.

Qualifications

• Minimum 3 years of sales experience within the Aerial Work Platforms (AWP) industry.
• Solid understanding of the European market customer landscape.
• Professional proficiency in English as a working language.
• Proven ability to independently develop new markets.

Responsibilities

• Drive market development and new client acquisition for the AWP product line.
• Formulate and execute annual sales plans to achieve performance targets.
• Maintain and strengthen relationships with key accounts.
• Collaborate with teams to ensure seamless project execution.
• Manage the entire sales process, including bidding and contracts.

Skills

Market development

Client acquisition

Sales negotiation

Project management

Market intelligence

Job description

We are seeking a dynamic and experienced BDM to drive market expansion and business growth for our Aerial Work Platform (AWP) product line. The ideal candidate will be instrumental in developing new client relationships and achieving strategic sales objectives.

Key Responsibilities

• Drive market development and new client acquisition for the AWP product line within the assigned region.
• Formulate and execute annual sales plans to achieve company-set performance targets.
• Maintain and strengthen relationships with key accounts, facilitating project finalization and order conversion.
• Collaborate with technical support and delivery teams to ensure seamless project execution.
• Manage the entire sales process, including bidding, quotation, and contract negotiations.
• Provide regular updates to HQ and regional management on market trends and competitive intelligence.

Requirements

• Minimum 3 years of sales experience within the Aerial Work Platforms (AWP) industry.
• Solid understanding of the European market customer landscape (e.g., construction firms, rental companies, municipal units).
• Professional proficiency in English as a working language.
• Proven ability to independently develop new markets, with strong resilience and adaptability to frequent travel.
• Background in construction machinery, equipment rental, or industrial services is a strong plus.