Brand manager

SIRE LIFE SCIENCES; Veghel; On-site; EUR 50,000 - 70,000; Full time

Job summary

SIRE LIFE SCIENCES in Veghel is seeking a Brand Manager to lead brand and activation plans for their portfolio of food brands in the Benelux region. The ideal candidate will manage multiple campaigns, ensuring timely execution and strong in-store presence.

Applicants should possess a Master’s degree in Marketing or Business, along with 3-5 years of brand management experience, especially in fast moving consumer goods. Fluency in Dutch and English is required, and experience with SAP Fiori is preferred.

Qualifications

• 3-5 years of experience in brand management or marketing execution.
• Proven experience managing campaigns and activations end to end.
• Experience in the fast moving consumer goods food industry is a strong advantage.

Responsibilities

• Lead the execution of integrated marketing campaigns across multiple channels.
• Manage campaign timelines and coordinate with agencies and teams.
• Execute brand activations including in-store displays and promotions.

Skills

Project management

Brand management

Fluent in Dutch

Fluent in English

Advanced Excel skills

Advanced PowerPoint skills

Education

Master’s degree in Marketing, Business, or related field

Tools

SAP Fiori

Ariba

Job description

The Company

A leading fast moving consumer goods organization operating across multiple European markets, with a strong focus on branded food products, consumer engagement, and in store excellence. The company is known for its collaborative culture and high execution standards.

Role Description

This role focuses on the hands on execution of brand and activation plans for a portfolio of well known food brands in the Benelux region. The Brand Manager will manage multiple campaigns and projects, ensuring timely delivery, strong in store presence, and alignment with brand guidelines. The position requires someone who can quickly step in and manage execution at pace.

Responsibilities

• Lead the execution of integrated marketing campaigns across digital, retail, social, and traditional media
• Manage campaign timelines and coordinate with agencies and internal stakeholders
• Execute brand activations including in store displays, point of sale materials, promotions, and events
• Work closely with sales and customer marketing teams to ensure strong brand visibility at retail level
• Localize regional content in line with brand guidelines and market needs
• Align with sales, customer marketing, and activity teams on product launches and promotions
• Manage purchase orders, invoices, and marketing administration
• Track campaign progress and ensure delivery within agreed timelines and budgets

Requirements

• Master’s degree in Marketing, Business, or a related field
• 3-5 years of experience in brand management or marketing execution
• Proven experience managing campaigns and activations end to end
• Mandatory experience in fast moving consumer goods, food industry is a strong advantage
• Strong project management and execution skills
• Experience working with SAP Fiori and Ariba
• Fluent in Dutch and English, French is a plus
• Advanced skills in Excel and PowerPoint