BeLux Paid Media Strategist - Digital & Offline Campaigns

BYD EUROPE; Hoofddorp; On-site; EUR 52,000 - 76,000; Full time

Job summary

BYD & DENZA Benelux is seeking a Paid Media Specialist to plan, execute and optimize integrated paid media campaigns across the Benelux region, with a strong BeLux focus. This role covers digital channels (Google, Meta, TikTok, LinkedIn) and offline media like TV, radio, and OOH in a fast-paced international environment.

You will collaborate with design, product, and sales teams, manage campaigns across BeLux markets, monitor performance, report results, and help maximize brand awareness and

Qualifications

• At least 3 years of experience in paid media, media planning, or performance marketing.
• Hands-on experience managing digital paid media campaigns across Google Ads, Meta Ads Manager, TikTok Ads, LinkedIn Campaign Manager.
• Understanding of offline media channels such as TV, radio, and OOH with basic measurement.
• Experience working with media agencies, publishers, and platform partners.
• Strong analytical skills to interpret data and translate it into actionable insights.
• Ability to manage multiple campaigns, deadlines, and stakeholders in a fast-paced, international environment.
• Fluency in French and English; Dutch (Flemish) is strongly preferred.

Responsibilities

• Plan and execute integrated paid media campaigns for BYD and DENZA across Benelux, with BeLux focus.
• Monitor and optimize digital campaigns across Google Ads, Meta, TikTok, and LinkedIn.
• Coordinate offline media campaigns including TV, radio, and OOH with partners.
• Collaborate with internal teams and external agencies to align with brand and market priorities.
• Prepare weekly/monthly performance reports and provide actionable insights.

Skills

Paid media planning

Digital advertising

Analytical skills

Campaign management

Stakeholder management

French fluency

English fluency

Dutch preferred

Tools

Google Ads

Meta Ads Manager

TikTok Ads

LinkedIn Campaign Manager

Job description

BYD & DENZA Benelux is seeking a Paid Media Specialist to plan, execute and optimize integrated paid media campaigns across the Benelux region, with a strong BeLux focus. This role covers digital channels (Google, Meta, TikTok, LinkedIn) and offline media like TV, radio, and OOH in a fast-paced international environment.

You will collaborate with design, product, and sales teams, manage campaigns across BeLux markets, monitor performance, report results, and help maximize brand awareness and