Area Sales Manager Belgium

Neova Oy; De Lier; On-site; EUR 60,000 - 90,000; Full time

Benefits offered by this job

Company car

Pension

24 vacation days

8% holiday allowance

Hybrid working

Health insurances

Job summary

Kekkilä-BVB, part of the Neova Group, is seeking an Area Sales Manager Belgium to strengthen its position in the Belgian professional horticulture sector. You will translate regional sales strategy into concrete plans and actively contribute to ambitious turnover and margin objectives, collaborating with the Benelux and broader region.

You will manage end-to-end sales processes, focusing on key accounts and soft fruit, build relationships, and develop a healthy sales pipeline while reporting

Qualifications

• MBO+/HBO level education.
• Strong commercial drive and result orientation.
• Fluent in Dutch and proficient in French and English.
• Experience with key account management and sales forecasting.
• Knowledge of Belgian market is a plus.

Responsibilities

• Strengthen our market position and brands within the Belgian professional horticulture.
• Develop and execute commercial plans specifically for Belgium.
• Realize turnover and margin objectives within the region.
• Identify and approach new customers in Belgium.
• End-to-end manage the sales process with focus on key accounts and professional growers (soft fruit).
• Build and maintain strong, sustainable customer relationships.
• Develop and manage a healthy sales pipeline.
• Prepare accurate sales forecasts to support planning and control.
• Record customer information in the systems accurately.
• Collaborate with marketing, customer service and product management.
• Share market information, leads and trends with colleagues in the Benelux and broader region.
• Report on results and market developments within the Belgian market.

Skills

Dutch fluency

French knowledge

English proficiency

Sales experience

Key account management

Forecasting

Education

MBO+/HBO level

Tools

Sales tooling

Forecasting systems

Job description

Kekkilä-BVB is the European leader in horticulture. We supply products and services for professional glasshouse growers, retail, consumers and garden architects in more than 100 countries worldwide. We have strong product brands within professional and consumer growth markets, trading under the names BVB Substrates, Kekkilä Professional, Brill Substrates, BVB Landscaping, Kekkilä, Hasselfors Garden, Terra Brill, Jardino and Florentus. Together with our customers we grow for a better future. Kekkilä-BVB is part of Neova Group. www.kekkila-bvb.com.

Do you want to make an impact in the professional horticulture sector in Belgium? Do you have commercial drive, affinity with substrate solutions and energy for building sustainable customer relationships? Then we are looking for you!

Your role

As Area Sales Manager Belgium you are primarily responsible for strengthening our market position within the professional horticulture sector in Belgium. You play a key role in further expanding our activities with professional growers, with a strong focus on soft fruit and key accounts.

You translate the regional sales strategy into concrete short- and long-term plans for the Belgian market and actively contribute to achieving ambitious turnover and margin objectives. You will work closely with colleagues in the Benelux and the broader region.

What will you do?

• Strengthen our market position and brands within the Belgian professional horticulture
• Develop and execute commercial plans specifically aimed at Belgium
• Realize turnover and margin objectives within your region
• Actively identify and approach new customers in Belgium
• End-to-end manage the sales process, with focus on key accounts and professional growers (notably soft fruit)
• Build and maintain strong, sustainable customer relationships
• Develop and manage a healthy sales pipeline
• Prepare accurate sales forecasts to support planning and control
• Ensure correct recording of customer information in the systems
• Intensively collaborate with marketing, customer service and product management
• Share market information, leads and trends with colleagues in the Benelux and broader region
• Report on results and market developments within the Belgian market

What makes this role interesting?

• A lot of autonomy and responsibility within the Belgian market
• Direct impact on the further growth of our position in Belgium
• Working in an international organization with strong brands
• Close collaboration with various disciplines within the organization
• Results-driven environment with clear KPI’s

What do you bring?

• MBO+/HBO level of work/thought
• Strong commercial drive and result orientation
• Good knowledge of products and market within (professional) horticulture; affinity with soft fruit is a strong plus
• Knowledge of and network within the Belgian market is a clear plus
• Strategic insight and the ability to turn plans into concrete actions
• Experience with or affinity for key account management
• Excellent negotiation skills
• Strong communicative and interpersonal skills
• Good stakeholder management and multitasking abilities
• Experience with sales tooling and forecasting
• Fluent Dutch; good knowledge of French is a strong plus
• Good command of English for internal communication within our international organization

What do you get in return?

• A very challenging job in an international organization in an informal and pleasant working environment with ample growth opportunities
• A 12-month contract with a view to permanent employment
• A challenging position in a dynamic and international environment
• Opportunities for professional development and growth
• A competitive salary and attractive secondary benefits such as pension, 24 vacation days, 8% holiday allowance, company car, hybrid working, possible health insurances, WIA insurance, discounted sports, etc.
• A bonus scheme based on company and individual objectives
• A friendly and active employee association (voluntary)
• Terms apply to Dutch contract structure; Belgian alignment if chosen

Our core values are Focus on customer success, Achieving together, Courage to renew and Trust through respect.