App Growth Consultant

Wuzzon; Amsterdam; Hybrid; EUR 45,000 - 65,000; Full time

Benefits offered by this job

Laptop

Expense allowance

Training budget

Hybrid work model

Career development

Job summary

Wuzzon is seeking an App Growth Consultant to advise clients on growth strategy, drive measurable results, and collaborate with a multidisciplinary team in Amsterdam. You’ll be supported by a Client Manager and focus on content and impact.

You will develop growth roadmaps, optimize ASO and UA, leverage MMP data, and run retention campaigns, helping brands scale in the Netherlands and beyond.

Qualifications

• You have 2–4+ years in app/mobile marketing from a successful growth role.
• You excel in at least one area (ASO or UA) and can grow in others.
• Excellent Dutch and good English, both spoken and written.
• You are proactive, analytical, and results-driven.

Responsibilities

• Develop data-driven growth roadmaps with reliable KPIs.
• Optimize ASO: keywords, creatives, reviews, and A/B testing.
• Set up and scale UA campaigns (Apple Search Ads, Google, Meta, TikTok).
• Collect data via AppsFlyer/Adjust and translate insights into actions.
• Lead retention/engagement campaigns (push, in-app, subscriptions).
• Present results to clients as a trusted advisor.
• Contribute to new propositions, events, and whitepapers.

Skills

ASO

User Acquisition

Analytics (GA4)

AppsFlyer/Adjust

Paid Social

Dutch language

English language

Education

HBO/WO degree

Tools

AppsFlyer

Adjust

GA4

Job description

As an App Growth Consultant, you’ll advise and guide our clients on their growth strategy. You’ll use your specific expertise to drive results, but never lose sight of the bigger picture. Sometimes you’ll tackle a client case completely independently, other times you’ll collaborate with a multidisciplinary team. You’ll be supported by a Client Manager, so you can focus on the content and impact.

Grow apps, together with us

Do you want to work on the growth of the best apps in the Netherlands and beyond? At Wuzzon, the app growth agency in the Benelux, you’ll have the opportunity to help clients like Nederlandse Loterij, Wehkamp, HEMA, Bunq, and Nationale Nederlanden conquer the world. Our mission is clear: capturing smiles and scaling apps is how. We help brands not only generate downloads, but also achieve sustainable growth and loyal users.

What you’ll do

You’ll work on the complete growth of apps, using your expertise as a foundation to strengthen other facets:

• Developing data-driven growth roadmaps with reliable KPIs.
• Optimizing ASO: keywords, creatives, reviews, and A/B testing.
• Setting up and scaling UA campaigns (Apple Search Ads, Google, Meta, TikTok).
• Collecting data via AppsFlyer/Adapt and translating insights into actions.
• Setting up and implementing retention and engagement campaigns: from push notifications and in-app messaging to subscription programs. (Using tools like CleverTap, Braze, OneSignal, or RevenueCat).
• Presenting results and advice to clients as a trusted advisor.
• Contributing to new propositions, events, and whitepapers to further Wuzzon’s growth.

What you bring to the table?

You don’t have to be an expert in everything (yet), but we are looking for someone with substance. We are looking for an all‑rounder with a specialty: you understand how the various marketing channels work together, but already have in-depth knowledge in at least one area.

• HBO/WO level of education and a strong affinity for app growth.
• 2–4+ years of experience in app/mobile marketing from a successful growth role.
• You excel in at least one of the following areas and are driven to develop in the others:
• App Store Optimization (ASO)
• User Acquisition (Paid Social, Apple Search Ads, Google Ads)
• Experience with Data & MMPs (AppsFlyer/Adjust, GA4) is a plus, but the right analytical mindset is essential.
• Excellent Dutch and good English, both spoken and written.
• A mindset that is proactive, analytical, and results-oriented.
• You recognize yourself in our core values: freedom, responsibility, trust, joy, and improvement. Don’t have all the checkboxes yet, but do have clear expertise in, for example, ASO (General Secondary Education) at UA that could help us immediately?

What you’ll get

• A competitive salary and excellent benefits (laptop, expense allowance, training budget).
• Hybrid working: partly from home, partly at our office in the heart of Amsterdam.
• Plenty of freedom and responsibility in an ambitious and friendly team.
• Personal development and career growth: we’ll help you broaden your knowledge so you can grow from specialist to all-round strategy expert.
• Opportunities to speak/write (events, white papers).
• Quarterly sessions with the entire team: brainstorming and learning together, concluding with a dinner and lots of fun.

Grow apps, together with us

Do you want to work on the growth of the best apps in the Netherlands and beyond? At Wuzzon, the Benelux’s leading app growth agency, you’ll have the opportunity to help clients like Nederlandse Loterij, Wehkamp, HEMA, Bunq, and Nationale Nederlanden conquer the world. Something for you? Do you see yourself developing in a work culture that is characterised as open, transparent, pleasant, committed and results-driven?

Our mission is clear: capturing smiles and scaling apps is how. We help brands not only generate downloads, but also achieve sustainable growth and loyal users.

To put Wuzzon firmly on the commercial map and significantly expand our market position! You do this by smartly building on our strong foundation of existing relationships and warm contacts, and by increasing these commercial opportunities with your own network and targeted outreach. As a result, you flawlessly translate our app growth expertise into strategic partnerships and help build professional, repeatable sales playbooks for inbound and outbound sales.Outcomes you will achieve:

Your mission is to help our customers succeed in the competitive app market. You are responsible for developing and implementing growth strategies that lead to more downloads, engagement and retention. You work closely with a team of specialists. As the first important point of contact, you build strong relationships with our customers and are a trusted advisor.