Visual Merchandising Executive

CHANEL (Kuala Lumpur) Sdn Bhd; Kuala Lumpur; On-site; MYR 89,000 - 156,000; Full time

Job summary

CHANEL (Kuala Lumpur) Sdn Bhd seeks a dedicated Visual Merchandiser to uphold the CHANEL brand image across the country through excellent VM at Stand-Alone Boutiques and Counters.

You will plan workflows, prepare planograms, and coordinate with contractors to deliver timely VM changes, promotional setups, and event activations. A 2–3 year background in retail VM and proficiency with Adobe tools is preferred.

Qualifications

• Minimum Advanced Diploma in Interior, Graphic, Industrial Design or related field.
• Proficiency in Adobe Illustrator, Photoshop, Sketch Up, AutoCAD or equivalent 2D/3D design software, and Microsoft Office.
• 2–3 years retail visual merchandising experience; cosmetic industry experience is advantageous.
• Proven ability to manage multiple contractors and suppliers.

Responsibilities

• Visual Merchandising at POS across CHANEL outlets.
• Plan workflows to ensure VM execution; forecast and coordinate global VM materials.
• Source, order and manage SPMs locally and regionally; ensure quality and brand consistency.
• Manage visual orders and updates for POS per marketing calendar.
• Maintain VM assets and assets archive; coordinate with marketing and regional VM teams.
• Coach retail teams and uphold CHANEL VM standards.
• Support new POS openings and in-store activations with VM presentations.

Skills

Visual Merchandis

Contractor management

Planning skills

Team collaboration

Education

Advanced Diploma in Interior, Graphic, Industrial Design

Tools

Adobe Illustrator

Photoshop

SketchUp

AutoCAD

Microsoft Office

Job description

Serve as a custodian of the CHANEL brand image nationwide by effectively communicating CHANEL’s visual identity through exemplary Visual Merchandising at all Stand-Alone Boutiques and Counters.

Operational Context: Business Environment and Challenges

• Diverse distribution channels – including boutiques (SABs) department stores (DS), and travel retail (TR) – each presenting unique Visual Merchandising (VM) requirements
• Navigate an active Fragrance & Beauty (FBP) marketing calendar, requiring strong planning skills, proficiency in preparing planograms and layout plans for in-store VM changes, and promotional setups
• Coordination with multiple contractors, demanding versatile management and communication capabilities
• Maintain a strategic balance between upholding brand image, managing costs, and achieving event ROI
• Adapt to rapidly evolving VM requirements, particularly with the introduction of new SABs and events locations

Future Opportunities: Areas for Transformation

• A growing number of SAB locations featuring window and lifestyle displays requiring innovative and creative approaches while working within guidelines
• Retail animations for boutiques necessitating detailed planogram preparation
• A strategic aim to elevate CM standards and brand image across all POS
• Enhancement of contractor quality to align with CHANEL’s standards and requirements
• Continuous evolution of events, podiums, and workshop, requiring creativity within global guidelines and attention to details

Key Responsibilities:

Visual Merchandising at POS

• Proactively plan all workflows to ensure timely and successful VM execution
• Forecast and coordinate the ordering of global VM materials to ensure alignment with merchandising plans
• Source, order, and manage locally and regionally produced SPMs, maintaining quality control and consistency with brand standards
• Manage visual orders and transparency changes for all POS in accordance with the marketing calendar
• Oversee the expiration and removal of visual assets and tools at POS, office, warehouse, server archives and vendor-shared spaces
• Maintain campaign films at POS, ensuring synchronization with campaign launches and window animations
• Collaborate closely with Marketing, Retail, Product, and Regional VM team, proactively addressing issues and requests
• Contribute to the coaching and development of Retail teams, fostering a strong CHANEL VM culture
• Continuously improve and uphold POS image, enhancing the brand experience at every consumer touchpoint through regular POS visits and improvements
• Support new POS openings and in-store activations with robust VM presentation tailored at POS architecture and business needs
• Provide high-level VM expertise for ad-hoc tasks as required
• Manage multiple contractors to ensure timely, high-quality execution
• Maintain and repurpose VM props, supporting the brand’s sustainability objectives

Budget, Reports & Others

• Plan and manage budgets for window displays and transparencies
• Handle administrative tasks such as generating purchase requisitions, securing work permits, and completing all necessary VM documentation
• Document all VM executions at POS, podiums, events, and workshops with comprehensive photographic and written reports

Role Specifications

Academic / Professional Qualifications

• Minimum Advanced Diploma in Interior, Graphic, Industrial Design or related field
• Proficiency in Adobe Illustrator, Photoshop, Sketch Up, AutoCAD or equivalent 2D/3D design software, as well as Microsoft Office (Word, PowerPoint, Excel)

Work Experience

• At least 2-3 years experience in retail visual merchandising
• Experience in cosmetic industry, departmental stores, retail, exhibition house or design agencies is advantageous
• Proven ability to manage multiple contractors and suppliers