Trade Marketing Manager

Hiredly X; Petaling Jaya; On-site; MYR 60,000 - 90,000; Full time

Job summary

Hiredly X is seeking a Trade Marketing professional to drive strategy and execution across Modern Trade, General Trade, pharmacies, and ecommerce. You will develop campaigns and activations, optimize product visibility, and build strong retailer partnerships while monitoring ROI.

The role requires strong analytical skills, market research capabilities, and the ability to coordinate across multiple channels to achieve brand objectives and growth.

Qualifications

• Experience in planning and executing trade marketing strategies.
• Ability to manage multiple channels including Modern Trade, General Trade, pharmacies, and e-commerce.
• Strong market research and competitive analysis skills.

Responsibilities

• Develop and implement trade marketing strategies aligned with brand objectives.
• Plan and execute trade campaigns, promotions, and in-store activations.
• Manage retail channels including Modern Trade, General Trade, Pharmacies, and E-commerce.
• Build and maintain relationships with key retail partners to optimize product visibility.
• Manage and monitor the trade marketing budget and promotional ROI.
• Conduct market research and competitor analysis to identify growth opportunities.

Skills

Trade marketing

Retail partnerships

Budget management

Job description

Responsibilities

• Develop and implement trade marketing strategies aligned with business and brand objectives.
• Plan and execute trade campaigns, promotions, and in-store activations.
• Manage retail channels including Modern Trade, General Trade, Pharmacies, and E-commerce.
• Build and maintain relationships with key retail partners to optimize product visibility.
• Manage and monitor the trade marketing budget and promotional ROI.
• Conduct market research and competitor analysis to identify growth...