Trade Activation Specialist

Gard Inc Sdn Bhd.; Kajang; On-site; MYR 42,000 - 62,000; Full time

Benefits offered by this job

Mileage and toll reimbursement

Event allowances

Job summary

Gard Inc Sdn Bhd is seeking a Trade Marketing Planning & Execution professional in Kajang to plan and execute trade marketing initiatives for retail growth. You will organize exhibitions, roadshows, and POSM deployment, ensuring branding consistency and post-event analysis.

The role requires 2+ years in exhibitions/events, strong multitasking, and ability to travel. Fluency in English, Bahasa Malaysia, and Mandarin/Cantonese is preferred. Working hours are Mon–Fri, with travel as needed.

Qualifications

• Minimum 2 years' experience in the exhibition or events industry.
• Strong time-management skills to handle multiple tasks effectively.
• Excellent client-facing and teamwork abilities.
• Proficiency in English, Bahasa Malaysia, and Mandarin/Cantonese.
• Willingness to travel outstation and work flexible hours.
• Diploma or Degree in Marketing, Business Administration, or a related field.

Responsibilities

• Plan and execute trade marketing initiatives to support retail sales growth and monthly targets.
• Assist in planning and execution of marketing and promotional campaigns tailored for trade and retail channels.
• Develop and coordinate promotional activities to increase brand visibility and product sell-through at retail outlets.
• Arrange, coordinate, and execute monthly trade shows, exhibitions, and promotional events.
• Ensure event materials, display, and branding reflect objectives; conduct post-event reviews.
• Plan and deploy Marketing POSM at road shows and monitor materials for quality and branding.
• Provide market intelligence reports and recommendations to support marketing and sales decisions.
• Build and maintain relationships with end users, dealers, vendors, agencies, and internal teams.
• Work closely with Sales and Marketing teams to align trade execution with brand strategy.
• Conduct market visits, retail audits, and field surveys to gather insights.

Skills

Event management

Time management

Client-facing

Teamwork

Travel willingness

Education

Diploma or Degree in Marketing

Marketing/Business Administration background

Job description

Gard Inc Sdn Bhd is seeking a Trade Marketing Planning & Execution professional in Kajang to plan and execute trade marketing initiatives for retail growth. You will organize exhibitions, roadshows, and POSM deployment, ensuring branding consistency and post-event analysis.

The role requires 2+ years in exhibitions/events, strong multitasking, and ability to travel. Fluency in English, Bahasa Malaysia, and Mandarin/Cantonese is preferred. Working hours are Mon–Fri, with travel as needed.