Strategic Retail Buyer & Brand Partnerships

Lazada; Kuala Lumpur; On-site; MYR 60,000 - 120,000; Full time

Job summary

Lazada in Kuala Lumpur is seeking a Brand Management & Key Account role to drive growth across brands and categories. You will own brand relationships, negotiate launches, and collaborate with marketing, operations, and finance to optimize pricing, promos, and profitability.

With a focus on Always-on seller vouchers, exclusive campaigns, and cross-category collaborations, the role demands market insight, data-driven decision making, and strong stakeholder management in a dynamic, high-growth

Qualifications

• Bachelor’s degree in Business, Marketing, or related field.
• Minimum 3 years in key account management, e-commerce or retail.
• Proven track record growing key accounts and achieving sales targets.
• Strong negotiation and interpersonal skills.
• Fluency in English and Bahasa Malaysia required.

Responsibilities

• Develop pricing strategies to maintain margins while staying competitive.
• Manage P&L, cost structures, and promotional budgets for profitability.
• Secure brand funding for platform promotions and exclusive deals.
• Optimize category performance using sales data and profitability reports.
• Identify new business opportunities to increase revenue and reduce costs.
• Lead Brand Management and develop plans with FMCG brands.

Skills

Key account management

Negotiation

Analytical thinking

Data-driven decisions

Stakeholder management

Education

Bachelor’s degree in Business/Marketing or related field

Job description

Lazada in Kuala Lumpur is seeking a Brand Management & Key Account role to drive growth across brands and categories. You will own brand relationships, negotiate launches, and collaborate with marketing, operations, and finance to optimize pricing, promos, and profitability.

With a focus on Always-on seller vouchers, exclusive campaigns, and cross-category collaborations, the role demands market insight, data-driven decision making, and strong stakeholder management in a dynamic, high-growth