Strategic Customer Marketing & Agency Activation

AIA; Kuala Lumpur; Hybride; MYR 60 000 - 90 000; Plein temps

Résumé du poste

AIA Shared Services in Kuala Lumpur is seeking a Market Campaign Specialist to support the Customer Marketing unit. You will help design and execute campaigns, cross-sell and upsell insurance offerings, and tailor offers across digital and distribution channels to boost customer lifetime value and loyalty.

Working in an Agile environment, you will collaborate with cross-functional teams, analyze customer data, run surveys, and translate insights into actionable marketing tactics to drive repeat

Qualifications

• Bachelor’s Degree in any discipline.
• 5 years working experience in the insurance or financial services industry.
• Strong interpersonal and communications skills with good stakeholder management capability.

Responsabilités

• Support the Customer Marketing unit in designing and executing campaigns across channels.
• Cross and upsell insurance offerings to customers and maximise lifetime value.
• Collaborate with cross-functional teams and leverage data to drive repeat purchase and loyalty.

Connaissances

Stakeholder management

Analytical skills

Communication

Agile working

Formation

Bachelor’s Degree in any discipline

Description du poste

AIA Shared Services in Kuala Lumpur is seeking a Market Campaign Specialist to support the Customer Marketing unit. You will help design and execute campaigns, cross-sell and upsell insurance offerings, and tailor offers across digital and distribution channels to boost customer lifetime value and loyalty.

Working in an Agile environment, you will collaborate with cross-functional teams, analyze customer data, run surveys, and translate insights into actionable marketing tactics to drive repeat