Social Media Manager

Publicis Groupe; Kuala Lumpur; On-site; MYR 120,000 - 180,000; Full time

Benefits offered by this job

Birthday leave

Rest day

Family care leave

Phone allowance

Medical coverage

Job summary

Publicis Groupe Holdings B.V. seeks a social lead to oversee the social presence for a global beauty and wellness brand across 3 product brands. You will collaborate with the social and media teams and influencer partners to implement a cohesive social strategy and engage with key clients on value delivery.

You will build relationships with clients and drive strategic and operational value, leading a hybrid work setup and guiding thought leadership in content and engagement.

Qualifications

• 6-8 years of social media marketing experience, influencer management experience will be a bonus.
• Strong understanding of social-first content principles.
• Platform expert with demonstrated experience in leading Instagram and TikTok channels.
• Experience leading creative thinking in the digital space: content, media, social and activation.
• Ability to develop strong relationships with internal and external partners.
• Awareness of new technology, new content solutions, social media events and developments—plus a strong connection with entertainment and pop culture.
• An ear for consumer insights—you get what makes people tick.
• The ability to back up great creative ideas with sound analytical reasoning.
• A strong, up-to-date point of view on digital media, social channels and content platforms and up and coming partners, practices and initiatives.
• Poise and eloquence—when you speak with clients, they listen.

Responsibilities

• Working with the strategy lead to ensure alignment and implementation of the social-first strategy.
• Manage and lead an internal team of social media specialists.
• Oversee client relationship building.
• Providing smart perspective on overall social and content industry landscape, trends and best practices.
• Driving thought leadership around content development, engagement practices, measurement and process.
• Cultivating strong relationships with 3rd party content providers and websites.
• Presenting to and strategizing with clients on specific brand social initiatives.

Skills

Social media marketing

Influencer management

Instagram

TikTok

Content strategy

Client relationship management

Creative thinking

Entertainment/pop culture awareness

Data-driven insights

Job description

Overview

You will be the social lead for a global beauty and wellness brand, overseeing the social media presence, content and influencer partnerships across 3 product brands. You’ll work closely with the social team, media team and identified influencer agency partners to ensure alignment to an overall social strategy and effective implementation on a day-to-day basis. In addition, you will be tasked with building the relationship with key clients, establishing our strategic and operational value to the client.

Responsibilities

• Working with the strategy lead to ensure alignment and implementation of the social-first strategy
• Manage and lead an internal team of social media specialists
• Oversee client relationship building
• Providing smart perspective on overall social and content industry landscape, trends and best practices
• Driving thought leadership around content development, engagement practices, measurement and process
• Cultivating strong relationships with 3rd party content providers and websites
• Presenting to and strategizing with clients on specific brand social initiatives

Qualifications

• 6-8 years of social media marketing experience, influencer management experience will be a bonus.
• A strong understanding of social-first content principles
• A platform expert, with demonstrated experience in leading Instagram and TikTok channels
• Superb experience leading creative thinking in the digital space: content, media, social and activation
• The ability to develop strong relationships with internal and external partners
• A nose for new technology, new content solutions, social media events and developments—plus a strong connection with entertainment and pop culture
• An ear for consumer insights—you get what makes people tick
• The ability to back up great creative ideas with sound analytical reasoning
• A strong, up-to-date point of view on digital media, social channels and content platforms and up and coming partners, practices and initiatives
• Poise and eloquence—when you speak with clients, they listen

Additional information

• Generous leave entitlements, including birthday leave, rest day and family care leave.
• Office closure for World Mental Health Day 10th October.
• Additional Company closure for all 4 major festive Celebrations
• Cashless comprehensive medical coverage, including access to a panel clinic, dental and optical care.
• Life and personal accident insurance and group hospitalization and surgery.
• A hybrid working schedule and with Friday disconnects.
• Rest Relax & Recharge - office closure last week of December every year.
• Phone Allowance