Social Media & Digital Marketing Specialist – Multi-Brand

The Olive Tree Group; Kuala Lumpur; On-site; MYR 67,000 - 100,000; Full time

Job summary

The Olive Tree Group is seeking a hands-on Social Media Manager to lead content creation and community engagement across TOTG brands in Malaysia. You will own content calendars, publish schedules and ensure posts align with brand identity and seasonal campaigns.

Collaborating with Marketing, Creative and Outlets teams, you will drive growth, track performance and optimise campaigns for authentic engagement on Instagram, Facebook, TikTok and other channels.

Responsibilities

• Manage social media platforms including Instagram, Facebook, TikTok and other relevant channels for TOTG brands
• Develop and maintain monthly social media content calendars
• Plan, schedule and publish posts, Reels, Stories and other social content
• Ensure content follows brand identity, tone and communication guidelines across multiple brands and outlets
• Ensure social content is timely and relevant to each brand’s campaigns, promotions and activities
• Support planning and execution of brand campaigns, promotions, events, launches and seasonal initiatives and translate campaigns into social content
• Monitor and report on performance: reach, engagement, leads, conversions; coordinate with Marketing, Creative, Photography/Videography, Operations and Outlet teams

Job description

The Olive Tree Group is seeking a hands-on Social Media Manager to lead content creation and community engagement across TOTG brands in Malaysia. You will own content calendars, publish schedules and ensure posts align with brand identity and seasonal campaigns.

Collaborating with Marketing, Creative and Outlets teams, you will drive growth, track performance and optimise campaigns for authentic engagement on Instagram, Facebook, TikTok and other channels.