Social Media Content Executive

Hola Partner Sdn Bhd; Selangor; On-site; MYR 30,000 - 48,000; Full time

Job summary

Hola Partner Sdn Bhd is seeking a creative Social Media Content Executive to craft engaging hooks, write captions, and script videos for Instagram, TikTok, Facebook, and Xiaohongshu. You will ideate content, coordinate with videographers and designers, ensure brand voice consistency, and manage multiple client pipelines while meeting deadlines and maintaining high editorial standards.

The role requires fluency in English and Mandarin, at least 1 year of experience in content creation, and a

Qualifications

• Fluent in English and Mandarin (spoken and written).
• Minimum 1 year of content creation experience.
• Ability to create and manage content across Facebook, Instagram, TikTok, and Xiaohongshu (XHS).
• Strong understanding of social media trends, hooks, and scripting.
• Good eye for video and visual content.
• Solid grasp of social media branding principles.

Responsibilities

• Content ideation and planning - Identify and adapt trending formats/hooks for client brands.
• Collaborate with videographers, editors & designers to bring content to life.
• Ensure you understand client's brand voice and guidelines.
• Manage multiple client content pipelines simultaneously.
• Proofread and quality-check all content before publishing.

Skills

Content creation

Social media trends

Video scripting

Attention to detail

Job description

We're looking for a creative and detail-oriented Social Media Content Executive to join our team. You'll be responsible for developing engaging content — writing hooks, scripting videos, and crafting captions that connect with audiences across Instagram, TikTok, Facebook, and Xiaohongshu.

Key responsibilities

Content ideation and planning - Identify and adapt trending formats/hooks for client brands

Collaborate with videographers, editors & graphic designer to bring content to life

Ensure you understand client's brand voice and guidelines

Manage multiple client content pipelines simultaneously

Proofread and quality-check all content before publishing

Requirements:

Fluent in English and Mandarin to serve Mandarin-speaking customers (spoken and written)

Minimum 1 year of experience in content creation

Must be able to create and manage content across Facebook, Instagram, TikTok, and Xiaohongshu (XHS)

Strong understanding of social media trends, hooks, and scripting

Good eye for video and visual content

Excellent attention to detail — no grammar or spelling errors

Solid grasp of social media branding principles

Ability to multitask and manage deadlines across projects

Creative mindset with a passion for storytelling

Must have transport