SEO Strategy & Growth Lead

Publicis Groupe ANZ; Kuala Lumpur; On-site; MYR 67,000 - 100,000; Full time

Benefits offered by this job

Generous leave entitlements

Hybrid working schedule

Phone allowance

Medical coverage

Job summary

Publicis Groupe ANZ in Kuala Lumpur invites an SEO Executive to join our digital marketing team. You will manage end-to-end SEO strategies for key clients, driving traffic growth and measurable business results in a fast-paced environment.

You'll work with content, UX, and development teams, conduct technical audits, and provide clear, data-driven recommendations. A hybrid work schedule and competitive benefits accompany this role.

Qualifications

• 1–2 years of hands-on SEO experience.
• Strong technical SEO knowledge (crawlability, indexing, site speed, structured data).
• Familiarity with CMS platforms (WordPress, Adobe Experience Manager).
• Proficiency in SEO tools: GA, GSC, Ahrefs, SEMrush, Screaming Frog.

Responsibilities

• Act as the main point of contact for client relationships and SEO strategy across a portfolio of clients.
• Develop and execute integrated SEO and marketing strategies with internal teams (content, UX, dev).
• Conduct technical SEO audits, keyword research, and on-page/off-page optimization using tools like GA, GSC, SEMrush, Ahrefs.
• Monitor and analyze SEO performance, delivering clear, actionable insights and recommendations to clients.
• Support proposal development and participate in new business pitches by contributing SEO strategies and performance projections.
• Collaborate with creative and content teams to shape SEO-driven campaign roadmaps and go-to-market plans.
• Regularly assess and optimize existing programs, identifying new opportunities to improve ROI across marketing channels.
• Guide and mentor junior SEO team members, fostering learning and performance.
• Manage account financials, including budgeting, billing, profitability tracking, and financial reporting in coordination with the finance team.
• Lead or support process improvement initiatives, ensuring workflow efficiency and consistent project delivery.
• Stay updated on SEO trends, algorithm changes, and the digital marketing landscape to keep strategies competitive.

Skills

Hands-on SEO

Technical SEO

Client management

Analytical skills

Education

Bachelor’s degree in Marketing, Communications, IT, or related field

Tools

Google Analytics

Google Search Console

SEMrush

Ahrefs

Screaming Frog

Job description

Publicis Groupe ANZ in Kuala Lumpur invites an SEO Executive to join our digital marketing team. You will manage end-to-end SEO strategies for key clients, driving traffic growth and measurable business results in a fast-paced environment.

You'll work with content, UX, and development teams, conduct technical audits, and provide clear, data-driven recommendations. A hybrid work schedule and competitive benefits accompany this role.