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Informa TechTarget is seeking a Senior Research Analyst to lead primary research and customer insights initiatives. You will oversee survey design, sampling, and data analysis, collaborating with clients and partners to deliver high-value market perspectives.
Mentoring juniors and shaping knowledge sharing are key parts of the role. We value experience across demand-side research, strong analytics, and proficiency with Qualtrics, SPSS, Excel; Python/SQL is a plus.
Do you want to develop your career and make an impact in the fast-growth, fast-moving B2B technology space?
At Informa TechTarget, you’ll collaborate and grow alongside some of the industry’s most respected experts. You’ll work with leading brands and be exposed to world-shaping innovations. You’ll apply your energy and intellect to helping clients be faster to market and faster to revenue.
We’re a vibrant community of world-class practitioners – over 2000 colleagues strong – with offices in 19 locations around the world. We’re traded on Nasdaq and also part of Informa PLC, a global leader in business-to-business events, digital services, and academic research in the FTSE 100.
About Informa TechTarget
Informa TechTarget (Nasdaq: TTGT) informs, influences and connects the world’s technology buyers and sellers, to accelerate growth from R&D to ROI.
With an unparalleled reach of over 220 highly targeted technology-specific websites and more than 50 million permissioned first-party audience members, Informa TechTarget has a unique understanding of and insight into technology markets.
Underpinned by those audiences and their data, we offer expert-led, data-driven, and digitally enabled services that deliver significant impact and measurable outcomes to our clients. We provide our customers with:
Our organization is committed to sustainability, diversity, wellbeing, and ethical working practices. Visit informatechtarget.com and follow us on LinkedIn.
Omdia, part of Informa TechTarget, Inc. (Nasdaq: TTGT), is a leading technology research and advisory group. With deepexpertisein technology markets, grounded in insightful conversations with industry leaders and supported by hundreds of thousands of data points,Omdia'sstrategic market intelligence is our clients' competitive advantage. From R&D to ROI, weidentifythemostpromising opportunities to drive the industry forward.
Our more than 300 analysts and consultants cover more than 200 technology markets across 25 global research locations, delivering deep, actionable insight across sectors like AI, cybersecurity, channel, semiconductors, telecoms, consumer tech, and more. Whether advising on product strategy, market entry, or competitive positioning, Omdia helps tech leaders make decisions that matter.
This role is based in our Menara Skymind office.
The Role
We are seeking a highly skilled and experiencedSenior Research Analyst, Primary Research & Customer Insights.As a member of a team of research analysts focused on generating market and industry insights from demand-side methodologies, this role is responsible for the effective scoping and execution of primary research projects across various sectors of industry coverage and the creation of insights through quantitative analysis techniques.
Key responsibilities:
Lead high-quality primary research projects that create market-based perspectives for syndicated research services, ensuring strategic alignment with project objectives.
Direct and manage on-time delivery of complex primary research projects that serve as essential components of consulting engagements.
Lead collaboration with analysts, clients, and research partners to design and validate sophisticated survey instruments that produce high-value metrics and actionable insights, providing expert guidance on methodology.
Oversee and optimize the successful fielding of survey projects that meet required quotas while managing relationships with stakeholders and troubleshooting complex sampling challenges.
Drive and implement innovative methodologies that further our analytic techniques for generating insights from primary research.
Lead and champion the creation of new research panel communities that feed research services designed to deliver a pulse on the requirements of key industry sectors.
Build and maintain strategic relationships with research partners, panel providers, and internal clients to ensure research objectives and expectations are met.
Mentor and develop junior research analysts, providing guidance on research design, analytical techniques, project management, and professional development.
Lead/contribute to knowledge-sharing initiatives within the research team, including training sessions, methodology workshops, and documentation of best practices to elevate overall team capabilities.
Author and oversee the creation of research reports based on primary research findings, ensuring analytical validity and compelling narrative.
We believe that great things happen when people connect face-to-face. That's why we work in-person with each other, or with customers and partners, three days a week or more. When you’re not spending time together in one of our offices or other workplaces – like at an Informa event – you get the flexibility and support to work from home or remotely.
TechTarget, Inc., doing business as Informa TechTarget, including its subsidiaries is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws. We strictly prohibit and do not tolerate discrimination against employees, applicants, or any other covered persons because of race, color, sex (including pregnancy), age, national origin or ancestry, ethnicity, religion, creed, sexual orientation, gender identity or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. This policy applies to all terms and conditions of employment, including, but not limited to, hiring, training, promotion, discipline, compensation, benefits, and termination of employment. If you would like to request reasonable adjustments or accommodations to assist your participation in the hiring process and, or in the advertised position, please inform the appropriate Talent Acquisition Partner for the role once they have been in touch. Your request will be reviewed and considered in confidence.
Informa TechTarget complies with the Americans with Disabilities Act (ADA), as amended by the ADA Amendments Act, and all applicable federal, state or local law.
Our benefits include:
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