Research Analyst, Primary Research & Customer Insights

Informa Group; Kuala Lumpur; Remote; MYR 90,000 - 150,000; Full time

Benefits offered by this job

Great community

Volunteer days

Career development

Annual leave

Private medical cover

ShareMatch

Wellbeing support

Job summary

Informa TechTarget in Kuala Lumpur is seeking a Research Analyst, Primary Research & Customer Insights to lead market research projects and generate actionable insights. The role focuses on demand-side methodologies, survey design, and quantitative analysis to inform consulting engagements.

You will work with analysts, clients, and partners, shaping research from design to delivery, while mentoring junior staff and contributing to knowledge-sharing initiatives.

Qualifications

• Experience in research, data analysis, or related roles.
• Ability to manage complex projects and meet deadlines.
• Strong organizational skills with multitasking abilities.
• Exposure to research methodologies, data acquisition, and workflows.
• Strong quantitative analysis to interpret large datasets.
• Strong secondary research skills to aggregate information.
• Experience with analytical tools such as Qualtrics, SPSS, Excel.

Responsibilities

• Lead high-quality primary research projects aligned with objectives.
• Direct and manage on-time delivery of complex primary research projects.
• Design and validate survey instruments for high-value metrics.
• Oversee fielding of surveys and sampling to meet quotas.
• Develop innovative methodologies for generating insights from primary research.
• Lead creation of research panel communities feeding research services.
• Maintain relations with researchers, panel providers, and clients.
• Mentor junior analysts in design, analysis, and project management.
• Lead knowledge-sharing through training and methodology workshops.
• Author and oversee research reports based on primary findings.

Skills

Research experience

Data analysis

Project management

Survey design

Sampling methods

Qualtrics

SPSS

Excel

Tech market experience

Tools

Qualtrics

SPSS

Excel

Job description

Research Analyst, Primary Research & Customer Insights

• Full-time

Do you want to develop your career and make an impact in the fast-growth, fast-moving B2B technology space?

At Informa TechTarget, you’ll collaborate and grow alongside some of the industry’s most respected experts. You’ll work with leading brands and be exposed to world-shaping innovations. You’ll apply your energy and intellect to helping clients be faster to market and faster to revenue.

We’re a vibrant community of world-class practitioners – over 2000 colleagues strong – with offices in 19 locations around the world. We’re traded on Nasdaq and also part of Informa PLC, a global leader in business-to-business events, digital services, and academic research in the FTSE 100.

About Informa TechTarget

Informa TechTarget (Nasdaq: TTGT) informs, influences and connects the world’s technology buyers and sellers, to accelerate growth from R&D to ROI.

With an unparalleled reach of over 220 highly targeted technology-specific websites and more than 50 million permissioned first-party audience members, Informa TechTarget has a unique understanding of and insight into technology markets.

Underpinned by those audiences and their data, we offer expert-led, data-driven, and digitally enabled services that deliver significant impact and measurable outcomes to our clients. We provide our customers with:

• Trusted information that shapes the industry and informs investment
• Intelligence and advice that guides and influences strategy
• Advertising that grows reputation and establishes thought leadership
• Custom content that engages and prompts action
• Intent and demand generation that more precisely targets and converts

Our organization is committed to sustainability, diversity, wellbeing, and ethical working practices. Visit informatechtarget.com and follow us on LinkedIn.

Omdia, part of Informa TechTarget, Inc. (Nasdaq: TTGT), is a leading technology research and advisory group. With deepexpertisein technology markets, grounded in insightful conversations with industry leaders and supported by hundreds of thousands of data points,Omdia'sstrategic market intelligence is our clients' competitive advantage. From R&D to ROI, weidentifythemostpromisingopportunities to drive the industry forward.

Our more than 300 analysts and consultants cover more than 200 technology markets across 25 global research locations, delivering deep, actionable insight across sectors like AI, cybersecurity, channel, semiconductors, telecoms, consumer tech, and more. Whether advising on product strategy, market entry, or competitive positioning, Omdia helps tech leaders make decisions that matter.

This role will be working remotely from home in Kuala Lumpur.

The role

We are seeking a highly skilled and experiencedResearch Analyst, Primary Research & Customer Insights.As a member of a team of research analysts focused on generating market and industry insights from demand-side methodologies, this role is responsible for the effective scoping and execution of primary research projects across various sectors of industry coverage and the creation of insights through quantitative analysis techniques.

Key responsibilities:

Lead high-quality primary research projects that create market-based perspectives for syndicated research services, ensuring strategic alignment with project objectives.

Direct and manage on-time delivery of complex primary research projects that serve as essential components of consulting engagements.

Lead collaboration with analysts, clients, and research partners to design and validate sophisticated survey instruments that produce high-value metrics and actionable insights, providing expert guidance on methodology.

Oversee and optimize the successful fielding of survey projects that meet required quotas while managing relationships with stakeholders and troubleshooting complex sampling challenges.

Drive and implement innovative methodologies that further our analytic techniques for generating insights from primary research.

Lead and champion the creation of new research panel communities that feed research services designed to deliver a pulse on the requirements of key industry sectors.

Build and maintain strategic relationships with research partners, panel providers, and internal clients to ensure research objectives and expectations are met.

Mentor and develop junior research analysts, providing guidance on research design, analytical techniques, project management, and professional development.

Lead/contribute to knowledge-sharing initiatives within the research team, including training sessions, methodology workshops, and documentation of best practices to elevate overall team capabilities.

Author and oversee the creation of research reports based on primary research findings, ensuring analytical validity and compelling narrative.

• Experience in research, data analysis, or related roles.
• Proven ability to manage complex projects, prioritize tasks, and meet tight deadlines.
• Strong organizational skills, with the ability to manage multiple priorities and deadlines.
• Exposure to research methodologies, data acquisition, and operational workflows.
• Strong quantitative analysis expertise.Strong analytical skills to manage and interpret large datasets, ensuring accuracy and actionable insights.
• Strong secondary research skills/ability to discover and aggregate disparate information into useful actions.
• Experience with analytical tools and platforms such as Qualtrics, SPSS, Excel etc.
• Technology market experience is useful
• Commitment to innovation and staying at the forefront of industry trends and best practices.

This role offers an exciting opportunity to contribute to high-impact consulting projects, drive innovation in research methodologies, and deliver strategic insights that shape decision-making. If you are a detail-oriented, proactive professional with a passion for research excellence, we encourage you to apply.

We believe that great things happen when people connect face-to-face. That's why we work in-person with each other, or with customers and partners, three days a week or more. When you’re not spending time together in one of our offices or other workplaces – like at an Informa event – you get the flexibility and support to work from home or remotely.

TechTarget, Inc., doing business as Informa TechTarget, including its subsidiaries is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws. We strictly prohibit and do not tolerate discrimination against employees, applicants, or any other covered persons because of race, color, sex (including pregnancy), age, national origin or ancestry, ethnicity, religion, creed, sexual orientation, gender identity or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. This policy applies to all terms and conditions of employment, including, but not limited to, hiring, training, promotion, discipline, compensation, benefits, and termination of employment. If you would like to request reasonable adjustments or accommodationsto assist your participation in the hiring process and, or in the advertised position, please inform the appropriate Talent Acquisition Partner for the role once they have been in touch. Your request will be reviewed and considered in confidence.

Informa TechTarget complies with the Americans with Disabilities Act (ADA), as amended by the ADA Amendments Act, and all applicable federal, state or local law.

Our benefits include:

• Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active diversity and inclusion networks
• Broader impact: take up to four days per year to volunteer, with charity match funding available too
• Career opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it’s time for the next step, we encourage and support internal job moves
• Time out: annual leave, birthday leave and the chance to work from (almost!) anywhere for up to four weeks a year
• A flexible range of personal benefits to choose from, plus company funded private medical cover
• A ShareMatch scheme that allows you to become an Informa shareholder with free matching shares
• Strong wellbeing support through EAP assistance, mental health first aiders, a healthy living subsidy, access to health apps and more
• Recognition for great work, with global awards and kudos programmes
• As an international company, the chance to collaborate with teams around the world

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