Senior Performance Marketing Specialist

Brand Brew Pte Ltd; Kuala Lumpur; On-site; MYR 90,000 - 130,000; Full time

Job summary

Brand Brew Pte Ltd, a rapidly expanding performance marketing agency, is seeking a self-motivated Senior Performance Marketing Specialist to manage the end-to-end lifecycle of paid media campaigns, from technical setup and optimization to direct client communication.

You will build strategic and technical skills across Search, Social, Display, Video and Commerce, lead cross-functional collaboration with creative teams, and generate actionable performance insights to meet client objectives while

Qualifications

• Minimum 3 years of performance marketing experience.
• Proficient in planning and executing media campaigns across Search, Social, Display, Video and Commerce.
• Strong English communication (spoken and written).
• Ability to manage multiple projects and perform under pressure in a fast-paced environment.
• Strong communication and project management skills to engage stakeholders.
• Self-organized and independent, capable of end-to-end project delivery.

Responsibilities

• Plan multimedia advertising campaigns based on clients' objectives & budgets.
• Activate media campaigns as per approved media plans.
• Implement tracking integrations as needed, and provide campaign ad copies.
• Effectively manage creative teams to deliver assets where required.
• Conduct day-to-day implementations & optimizations of campaigns.
• Generate performance reports to offer actionable insights and analysis.
• Manage project stakeholders to ensure timely delivery within SLAs.
• Participate in media strategy and planning for project pitches.
• Foster and maintain close relationships with clients and vendors.

Skills

Performance marketing

Ad ops

English proficiency

Project management

Analytical skills

Client management

Multitasking

Self-driven

Agency background

Job description

Brand Brew is a rapidly expanding performance marketing agency headquartered in Singapore. We are seeking self-motivated, adaptable individuals who are ready for the next step in their careers to join us in our growth journey.

About the role

As an end-to-end Senior Performance Marketing Specialist, you will manage the entire lifecycle of paid media campaigns from technical setup and optimization to direct client communication. You will build strategic and technical skillsets in paid media while also developing your soft skills in client and project management.

Key responsibilities

• Plan multimedia advertising campaigns based on clients' objectives & budgets.
• Activate media campaigns as per approved media plans.
• Implement tracking integrations as needed, and provide campaign ad copies.
• Effectively manage creative teams to deliver creative assets where required.
• Conduct day-to-day implementations & optimizations of campaigns.
• Generate performance reports to offer actionable insights and analysis to meet campaign objectives.
• Manage project stakeholders to ensure timely delivery of projects within SLAs.
• Participate in media strategy and planning for project pitches.
• Foster and maintain close working relationships with clients, and vendors.

About you

• Minimum 3 years of performance marketing experience.
• Proficiency in ad ops to plan and execute media campaigns across Search, Social, Display, Video and Commerce channels.
• Proficiency in spoken and written English.
• Ability to manage multiple projects and perform under pressure in a fast-paced environment.
• Strong communication and project management skills to engage project stakeholders.
• Strong analytical and problem-solving skills to interpret campaign data efficiently and effectively.
• Self-organized and independent, capable of managing end-to-end projects with meticulous attention to detail.
• Eager to learn and continuously improve skills to grow with the organization.
• Prior experience in media agencies, e-commerce, or account management roles is preferred.