Senior Marketing Campaign Lead

OX Human Resources Consultancies; Kuala Lumpur; On-site; MYR 60,000 - 90,000; Full time

Job summary

OX Human Resources Consultancies in Kuala Lumpur is seeking a driven marketer to plan and lead campaigns from start to finish. The role requires initiative, strategic thinking, and collaboration with regional teams to localise messaging.

The Senior Executive or Assistant Manager title will reflect experience. You will manage multiple campaigns, use data and AI tools, and drive performance across regions.

Qualifications

• 3–5 years of marketing experience with hands-on campaign management.
• Strong organisational and project management skills.
• Detail-oriented with data analysis and clear communication.
• Proactive, solution-oriented and self-motivated.
• Experience in fintech or regulated environments preferred.

Responsibilities

• Lead end-to-end campaigns from planning to post-campaign review.
• Write briefs and coordinate with creative, product, compliance and other teams.
• Manage multiple projects, keep timelines, and ensure progress.
• Collaborate with regional stakeholders to localise messaging.
• Set KPIs and translate results into insights.
• Leverage AI tools to improve efficiency and quality.

Skills

Campaign management

Data analysis

Project management

Communication

Cross-functional collaboration

Initiative

Job description

OX Human Resources Consultancies in Kuala Lumpur is seeking a driven marketer to plan and lead campaigns from start to finish. The role requires initiative, strategic thinking, and collaboration with regional teams to localise messaging.

The Senior Executive or Assistant Manager title will reflect experience. You will manage multiple campaigns, use data and AI tools, and drive performance across regions.