Senior Executive, Retail Excellence & GTM

CARSOME; Petaling Jaya; On-site; MYR 90,000 - 130,000; Full time

Job summary

CARSOME is seeking a strategic, execution‑driven professional in Malaysia to elevate the dealership network and drive high‑impact GTM initiatives. You will ensure SOP compliance, brand standards, and collaborate cross‑functionally to roll out campaigns and market activations.

The role emphasizes operational excellence, market analytics, and hands‑on leadership to drive continuous improvement across Sales, Marketing and Product teams.

Qualifications

• Bachelor’s degree in Business, Operations, Marketing, or related field.
• 2–3 years in dealership operations, GTM strategy, or channel enablement.
• Strong project management and cross-functional collaboration.

Responsibilities

• Develop, enforce, and enhance SOPs for dealership network to ensure a standardized, high-quality customer experience.
• Define KPIs and implement dashboards to monitor performance.
• Conduct field visits and provide actionable feedback and continuous improvement plans.
• Train and support dealership teams on brand and operational standards.
• Coordinate with Sales, Training, Quality Assurance to roll out new processes.
• Lead planning and execution of GTM strategies for product launches, campaigns, and market rollouts.
• Collaborate with Marketing, Sales, Product, and Operations to ensure cohesive GTM execution.
• Conduct market research and competitor benchmarking to support product positioning, campaigns, and pricing.
• Analyze post-launch performance metrics and optimize future rollouts.

Skills

GTM strategy

Operations

Cross‑functional collaboration

Analytical mindset

Execution discipline

Ownership

Education

Bachelor’s degree in Business/Operations/Marketing

Job description

We are looking for a strategic and execution-driven individual to elevate CARSOME’s dealership network performance and drive high-impact Go-To-Market strategies. You will ensure consistent execution of dealership SOPs, compliance with brand standards, and collaborate cross-functionally to roll out new campaigns, promotions, and market activations.

Your Day-to-day

Dealership Standards

• Develop, enforce, and enhance operational SOPs for CARSOME’s dealership network to ensure a standardized, high-quality customer experience.
• Define dealership KPIs and implement regular monitoring tools (e.g., audits, scorecards, dashboards) to evaluate operational compliance and performance.
• Conduct field visits and operational reviews to provide actionable feedback and continuous improvement plans.
• Train and support dealership teams to ensure understanding and execution of brand and operational standards.
• Coordinate with internal teams (e.g., Sales, Training, Quality Assurance) to roll out new processes and address operational gaps.
• Lead the planning and execution of GTM strategies for new product launches, campaigns, and market rollouts.
• Work with cross-functional teams (Marketing, Sales, Product, Operations) to ensure cohesive execution of GTM plans.
• Conduct market research and competitor benchmarking to support product positioning, campaign design, and pricing strategy.
• Analyze post-launch performance metrics and optimize strategies for future rollouts.

Your Know-How

• Bachelor’s degree in Business, Operations, Marketing, or a related field.
• Minimum 2-3 years of experience in dealership operations, GTM strategy, or channel enablement—ideally within automotive, digital, or retail sectors.
• Solid understanding of dealership environments, SOP development, and performance tracking.
• Strong project management and cross-functional collaboration skills.
• Analytical mindset with the ability to translate data into strategic decisions.
• Proactive, hands-on approach with a bias toward execution and ownership.