Senior Executive - Digital Marketing

Bio Harvest Sdn Bhd; Rawang; On-site; MYR 60,000 - 90,000; Full time

Job summary

Bio Harvest Sdn Bhd is seeking a Digital Marketing Senior Executive/Assistant Manager in Malaysia to plan and execute end-to-end digital marketing strategies, campaigns, and platform management to drive brand engagement, online customer acquisition, and lead conversion.

The role requires managing website performance, paid ads, social media, CRM activities, app growth, and budgeting while collaborating with internal teams to maximise ROI and adoption of digital assets and apps.

Qualifications

• Bachelor’s degree in Marketing, Digital Media, Business Administration, or related field.
• 4–6 years of experience in digital marketing with a track record in website operations, digital campaigns, and agencies/vendors.
• Familiarity with WordPress, Google Analytics, SEO/SEM tools, and social media management tools.

Responsibilities

• Oversee website performance, upkeep, and security; ensure SEO-optimised UX.
• Manage paid media vendors and PPC campaigns; track KPIs and conversions.
• Create and execute a cohesive social media content strategy to boost engagement.
• Collaborate on CRM activities, improve retention, and migrate customers to digital services.
• Manage the digital marketing budget and monitor industry trends to maximise ROI.

Skills

Analytical mindset

Project management

Cross-functional collaboration

Creative problem-solving

Education

Bachelor’s Degree in Marketing, Digital Media, Business Administration, or related field

Tools

WordPress CMS

Google Analytics

SEO/SEM tools

Social media management tools

Job description

The Digital Marketing Senior Executive/Assistant Manager will plan and execute end-to-end digital marketing strategies, campaigns, and platform management to drive brand engagement, online customer acquisition, and lead conversion. This role requires a dedicated person who can seamlessly manage technical website performance, optimise paid advertising, collaborate with internal cross-functional teams, and drive the adoption of digital assets and applications.

Key Responsibilities

Website & Technical Optimisation:

Oversee the daily performance, upkeep, and security of primary brand websites; troubleshoot errors and collaborate with internal teams and external vendors to maintain a high-performing, SEO-optimised user experience.

Paid Ads & Campaign Management:

Manage external vendors handling paid media, optimization for Pay-Per-Click (PPC), set clear KPIs, track conversion data, and review performance analytics daily, weekly and monthly to meet growth targets.

Social Media & Brand Engagement:

Ideate and execute a cohesive content distribution strategy across all social media handles to ensure consistent messaging and boost brand engagement.

CRM & App Growth:

Collaborate with stakeholders to execute CRM activities, improve customer retention, and analyse market segmentation to migrate customers to our digital services.

Strategy, Governance & Budgeting:

Manage the allocated digital marketing budget efficiently to maximize ROI while staying updated on competitor movements and industry trends.

Requirements

Bachelor’s Degree

in Marketing, Digital Media, Business Administration, or a related field.

4–6 years of experience in digital marketing

with a proven track record in managing website operations, digital campaigns, and agencies/vendors.

Familiarity with Website CMS (WordPress, etc.), Google Analytics, SEO/SEM tools,

and social media management tools. Experience with mobile app marketing and CRM systems is a strong plus.

Strong analytical mindset, excellent project management abilities, creative problem-solving skills, and the ability to collaborate effectively across multiple departments.

Bio Harvest is Malaysia’s pioneer in certified organic skincare.

We create trusted brands like Buds Organics for babies and kids, Dr Buds Organics for adults' skin and scalp treatment, Iremia Organics for everyday adults personal care and Buddies for pet skincare.

We are proud to be the first Malaysian company with globally recognised organic certification, ECOCERT, producing safe, eco-friendly products that are now available in Asia, Europe, and other parts of the world.

As we expand globally, we’re looking for dynamic, proactive, and career-driven individuals to join our team. At Bio Harvest, you’ll help shape the future of sustainable beauty while growing your career.

Bio Harvest is Malaysia’s pioneer in certified organic skincare.

We create trusted brands like Buds Organics for babies and kids, Dr Buds Organics for adults' skin and scalp treatment, Iremia Organics for everyday adults personal care and Buddies for pet skincare.

We are proud to be the first Malaysian company with globally recognised organic certification, ECOCERT, producing safe, eco-friendly products that are now available in Asia, Europe, and other parts of the world.

As we expand globally, we’re looking for dynamic, proactive, and career-driven individuals to join our team. At Bio Harvest, you’ll help shape the future of sustainable beauty while growing your career.