Senior Advertising & Promotions Lead – Mall Events

Private Advertiser; Kuala Lumpur; Vor Ort; MYR 60.000 - 90.000; Vollzeit

Zusammenfassung

Private Advertiser in Malaysia seeks a seasoned Marketing/Advertising professional to lead promotional campaigns and manage multi-channel marketing initiatives for shopping mall properties. The role focuses on revenue generation from ad spaces, event planning, and overseeing production of marketing collateral.

Ideal candidates have 5+ years of experience in advertising or marketing within property development, with strong digital marketing and cross-team collaboration skills.

Qualifikationen

• Bachelor's degree in Marketing, Mass Communication, Advertising, Business Administration or a related discipline.
• Minimum 5 years of relevant experience in advertising, promotions or marketing, preferably within the property development industry.
• Experience planning and executing integrated marketing campaigns, property launches, roadshows, exhibitions and promotional events.
• Strong understanding of digital marketing, social media, content creation and advertising platforms.
• Ability to coordinate with creative agencies, media partners, suppliers and internal sales teams to deliver campaigns on schedule and within budget.
• Experience preparing marketing budgets, monitoring expenditure and evaluating campaign performance and lead generation.
• Good copywriting, communication and presentation skills, with attention to brand consistency and detail.
• Strong project management skills, with the ability to manage multiple campaigns and deadlines.
• Able to work independently, guide junior team members and coordinate effectively with stakeholders.
• Proficiency in English and Bahasa Malaysia; additional languages relevant to the target market would be an advantage.
• Preferably with own mode of transportation and willing to travel to project sites and work on weekends or public holidays when required for launches and events.

Aufgaben

• Generate revenues from promotional and advertising space.
• Monthly/yearly activity and event planning and implementation for building/shopping mall.
• Develop and manage the production of promotions’ marketing collateral and ensuring deadlines are met.
• Develop and implementation of advertising and promotional programmes, website, e-commerce, and social media networks updates.
• Develop, source and coordinate advertising materials or related communication activities and manage online media.
• Coordinate and manage media and public interest to generate coverage, maintain awareness and answer enquiries.
• Handle and coordinate all media requests and enquiries in a timely manner.
• Keep current with marketing trends, innovations, communication techniques and any media regulations.
• Liaises with suppliers, printers, shopping malls & internal support departments on preparation & execution of marketing communication materials and external parties on brand enquiries.
• Working closely with tenants on all A&P related matters.
• Assist in planning on festive decoration.
• Work on non-working day to overlook and monitoring events held within the mall.
• Perform ad-hoc duties as and when is required.
• Any other projects as assigned by superior.

Kenntnisse

Digital marketing

Campaign management

Budget planning

Copywriting

Project management

Team coordination

English & Bahasa Malaysia

Ausbildung

Bachelor's degree in Marketing, Mass Communication, Advertising, Business Administration

Jobbeschreibung

Private Advertiser in Malaysia seeks a seasoned Marketing/Advertising professional to lead promotional campaigns and manage multi-channel marketing initiatives for shopping mall properties. The role focuses on revenue generation from ad spaces, event planning, and overseeing production of marketing collateral.

Ideal candidates have 5+ years of experience in advertising or marketing within property development, with strong digital marketing and cross-team collaboration skills.