Sales & Marketing Senior Executive

BOOMGROW PRODUCTIONS SDN. BHD.; Johor Bahru; On-site; MYR 67,000 - 112,000; Full time

Job summary

BoomGrow is seeking a driven Sales & Marketing Executive based in Johor Bahru to grow and manage a portfolio of high-tier hospitality clients. You will conduct client visits, lead business development, and nurture relationships while collaborating with our HQ team in Selangor.

Role focuses on developing the Johor Bahru market, handling end-to-end sales cycles, tender processes, and tailoring solutions for premium agricultural produce and sustainable sourcing. Diploma or degree required.

Qualifications

• 3-4 years of experience in sales, account management, or business development.
• Hospitality/F&B experience is a bonus.
• Diploma or Degree in any field; attitude valued over paper.

Responsibilities

• Identify and prospect high-value hospitality and fine dining clients.
• Build and deepen relationships with key accounts for long-term growth.
• Lead outbound outreach via calls, meetings, and proposals.
• Collaborate with internal teams to tailor solutions for clients’ needs.
• Manage tender processes, including documentation and proposals.
• Monitor client satisfaction and performance metrics for service excellence.
• Represent BoomGrow at industry events and client meetings.

Skills

Sales experience

Account management

Business development

Communication skills

Relationship management

Cold outreach

Education

Diploma or Degree

Job description

At BoomGrow, we are reimagining how fresh food is grown, supplied, and experienced. Using precision farming technology, we produce fresh, high-quality, hyper-local produce closer to the communities and businesses we serve.

Our footprint spans multiple markets, and we work with leading partners across foodservice, hospitality, retail, and other sectors to create better, more sustainable ways of growing and consuming food.

Job Summary

We’re looking for a driven Sales & Marketing Executive based in Johor Bahru to grow and manage our portfolio of high-tier clients, including top hotels, fine dining restaurants, and hospitality groups. You’ll focus on developing the Johor Bahru market through client visits, business development, and relationship management, while working closely with our HQ team in Selangor.

Key Responsibilities

Identify and prospect new high-value clients within the hospitality and fine dining sectors

Build, manage, and deepen relationships with key accounts to drive long-term growth

Conduct outbound outreach via calls, meetings, and proposals to introduce BoomGrow’s value proposition

Collaborate with internal teams to develop customised solutions for each client’s operational and sourcing needs

Manage tender processes, including documentation, follow-ups, and presenting value-driven proposals

Monitor client satisfaction and performance metrics to ensure service excellence

Represent BoomGrow at industry events, client meetings, and tastings as needed

Mentor and support junior sales team members as the team grows

What We’re Looking For

3- 4 years of experience in sales, account management, or business development (hospitality/F&B experience is a bonus)

Background in culinary, hospitality, or foodservice is an advantage but not required

Strong communication and interpersonal skills, confident with both cold outreach and executive-level conversations

Strategic thinker who can diagnose client needs and design tailored solutions

Self-motivated, well-organised, and comfortable managing long sales cycles with multiple stakeholders

Willingness to learn the ins and outs of premium agricultural produce and sustainable sourcing

Diploma or Degree in any field. We value relevant experience and attitude over paper qualifications

Why Join Us?

Work with high-end clients shaping the future of food

Join a growing team in a purpose-driven, future-forward company

Enjoy a dynamic and collaborative work culture that values initiative and innovation

Unlock job insights

Hirer responsiveness Salary match Number of applicants

Agriculture, Forestry & Fishing 51-100 employees

BoomGrow is an innovative startup that is focused on providing sustainable and innovative solutions to meet the demand for fresh produce and beyond, transitioning to higher-value cultivation by utilizing controlled and precise environments.

Powered by our growing system, our highly scalable model translates into shared resources and shared synergies for complete farming solutions that are plug and play. BoomGrow delivers delicious greens, responsibly grown indoors in over 4 countries across South East Asia.

BoomGrow is an innovative startup that is focused on providing sustainable and innovative solutions to meet the demand for fresh produce and beyond, transitioning to higher-value cultivation by utilizing controlled and precise environments.

Powered by our growing system, our highly scalable model translates into shared resources and shared synergies for complete farming solutions that are plug and play. BoomGrow delivers delicious greens, responsibly grown indoors in over 4 countries across South East Asia.

What can I earn as a Sales and Marketing Executive