Regional Product Manager

AIRSYS Global; Kuala Lumpur; On-site; MYR 150,000 - 230,000; Full time

Job summary

AIRSYS Global in Asia seeks a Regional Product Manager to drive solution positioning and presales excellence across data center infrastructure in Asia.

You will connect customers, presales teams, solution architects, sales, and R&D to win deals and continuously shape product strategy. This role emphasizes aligning market feedback with product evolution and competitive strategy to outperform rivals.

Qualifications

• Strong experience in presales, solution architecture, or solution engineering roles.
• Ability to engage confidently in technical customer discussions.
• Strong understanding of data center infrastructure environments.

Responsibilities

• Define how products are positioned as complete, outcome-driven solutions.
• Translate technical capabilities into compelling, presales-ready value propositions.
• Support presales teams in customer engagements and design reviews.
• Capture evolving market requirements and translate insights into product requirements.
• Develop battlecards and competitive positioning frameworks for presales teams.

Skills

Presales experience

Solution architecture

Data center infrastructure

Competitive strategy

Job description

We are seeking a high-impact Regional Product Manager who operates at the center of solution strategy, competitive positioning, presales technical engagement, and R&D alignment.

This is a role for someone who does not simply manage products—but actively ensures that products are positioned correctly, sold effectively, and continuously shaped by real market and deal experience.

You will be the critical connector between customers, presales teams, solution architects, sales, and R&D, ensuring our solutions consistently win in competitive data center infrastructure deals across Asia.

Role Purpose

The core purpose of this role is to maximize win-rate and product-market success by aligning solution positioning, presales execution, competitive strategy, and product development.

You will ensure:

• Our solutions are positioned to win in real presales engagements
• Our presales teams are fully enabled with strong technical and commercial narratives
• Market requirements are translated into product evolution through R&D collaboration
• Competitive threats are proactively addressed in both product and deal strategy

You are the link between market reality and winning execution.

What You Will Do

1. Solution Positioning & Value Storytelling

• Define how products are positioned as complete, outcome-driven solutions
• Translate technical capabilities into compelling, presales-ready value propositions
• Ensure consistent messaging across all customer-facing engagements
• Build clear differentiation against competitors in data center infrastructure solutions
• Strengthen narratives around:
• Total cost of ownership (TCO)
• Deployment speed
• Energy efficiency & sustainability
• Scalability and resilience
• Deeply analyze competitor solutions across architecture, pricing, bundling, and deployment models
• Develop battlecards and competitive positioning frameworks for presales teams
• Identify competitor strengths and weaknesses and define winning counter-strategies
• Support live deal strategy with real-time competitive guidance
• Continuously update insights based on win/loss analysis and field feedback

3. Presales Technical Engagement Support (Core Responsibility)

• Actively support presales and solution architecture teams in customer engagements
• Participate in key technical discussions, workshops, and design reviews
• Help shape early-stage opportunities through strong solution framing
• Support RFP/RFI responses with positioning clarity and competitive differentiation
• Guide presales teams on:
• Value articulation in technical discussions
• Ensure presales engagements are aligned with winning solution narratives, not just technical compliance

4. Market Requirement & Voice of Customer

• Engage directly with hyperscalers, colocation providers, consultants, and enterprise customers
• Capture evolving requirements such as:
• AI-ready high-density infrastructure
• Modular and prefabricated data center adoption
• Energy efficiency and carbon reduction goals
• Translate insights into actionable product and solution requirements
• Identify gaps between market expectations and current product capabilities
• Act as the voice of the market inside R&D
• Translate presales and customer feedback into structured product requirements
• Work with engineering teams to ensure:
• Products are designed for real-world deal success
• Influence roadmap decisions based on:
• Deal wins and losses
• Presales field feedback
• Competitive gaps

6. Solution Selling Enablement

• Equip sales and presales teams with structured solution selling frameworks
• Develop tools such as:
• Solution positioning guides
• Support large strategic deals from early engagement through closure
• Strengthen ability to move from technical discussions → commercial wins

7. Cross-Functional Leadership

• Work closely with:
• Marketing (message consistency)
• Ensure tight alignment between:
• What the market needs
• What we build
• What we sell
• What wins deals

What You Bring

• Strong experience in presales, solution architecture, or solution engineering roles
• Ability to engage confidently in technical customer discussions
• Strong understanding of data center infrastructure environments
• Proven ability to analyze competitor offerings and build winning strategies
• Experience supporting enterprise or hyperscale infrastructure deals
• Strong understanding of deal dynamics and procurement behavior
• Experience working with engineering or product teams on requirement definition
• Ability to translate field feedback into structured product input
• Comfortable influencing roadmap direction without direct authority

Mindset & Influence

• Strong commercial and customer-first mindset
• High curiosity about market trends and competitor strategy
• Strong communicator across technical and executive audiences
• Naturally collaborative and influence-driven

Why This Role Matters

This role is a critical driver of win-rate, product relevance, and presales excellence.

You are not just supporting functions—you are:

• Directly influencing deal outcomes in real time
• Shaping how solutions are positioned and sold
• Ensuring presales teams are always competitively ready
• Turning technical capability into commercial advantage

What Success Looks Like

• Strong improvement in presales win-rate across key markets
• High-quality, consistent solution positioning in all customer engagements
• Presales teams actively rely on your guidance and battlecards
• Faster resolution of competitive objections in live deals
• Clear feedback loop between field, product, and R&D
• Recognition as the go-to authority for solution positioning and presales strategy in Asia