Product Trainer (Home Appliances)

BOLDD ADVERTISING SDN BHD; Petaling Jaya; On-site; MYR 72,000 - 110,000; Full time

Job summary

BOLDD ADVERTISING SDN BHD is seeking a Product Trainer to design and deliver comprehensive training across promoters, dealers, and staff. You will ensure deep product knowledge, brand values, and effective sales techniques are conveyed through engaging sessions and e-learning.

Travel nationwide to visit retail stores, lead role-plays, and coach teams to meet and exceed sales targets. Strong presentation skills and educational background in training are essential for this role.

Qualifications

• Experience delivering training in retail or consumer electronics.
• Ability to conduct in-person and remote training sessions.
• Proven track record in improving sales through training.
• Willingness to travel nationwide for store visits.

Responsibilities

• Design and execute training programs for promoters, merchandisers, dealers, and staff.
• Provide dealers with ongoing coaching on product knowledge and sales strategies.
• Observe and evaluate sales interactions to identify improvement areas.
• Organize role-playing and simulations for skill practice.
• Advise on upselling strategies to boost engagement and sales.
• Support roadshows and events with product demos and trainings.
• Handle ad-hoc tasks as assigned by supervisor.

Skills

Retail training

Sales training

Public speaking

Training coordination

Travel readiness

Presentation skills

Motivation techniques

Education

Bachelor’s degree in Education

Bachelor’s degree in HR/Business

Train-the-Trainer

CPT certification

Tools

e-learning platforms

Job description

Design and Execute Training Programs:
Develop and implement training plans for promoters, merchandisers, dealers and in-house staffs, ensuring they are well-versed in products, brand values, and sales strategies.

Dealers Consultation:
Provide ongoing advice and support to dealers and dealers’ staffs, addressing challenges with customer concerns, product queries, and technical issues.

Observation and Evaluation of Sales Interactions:
Regularly and Monitor sales-customer interactions, identifying areas for improvement in product presentations and handling objections.

Organize Role-Playing and Simulation Exercises:
Organize role-playing exercises to simulate real customer scenarios, helping salespeople practice skills in a controlled setting.

Sales Strategy Training:
Advise on upselling strategies and tactics to improve customer engagement and drive sales.

Roadshows and Events Support:
Attending roadshows and events to present latest product in terms on products specifications and demonstrations on usage nationwide.

Ad-hoc tasks:
Attend to ad-hoc tasks requested and assigned by Superior.

REQUIREMENTS & SKILLS:

• -Proven work experience as a Retail Trainer, Sales Trainer, or in a similar training role within the retail industry.
• -Hands-on experience delivering training in a dynamic retail environment, preferably with electronic appliances or consumer goods.
• -Familiarity with retail operations, sales processes, and the specific challenges faced in the sales of high-end electronics or similar products.
• -Availability to travel regularly and visit retail stores nationwide to provide in-person training, support, and guidance.
• -Demonstrated ability to manage the full training cycle, including identifying training needs, conducting in-person training sessions, and leveraging e-learning platforms for remote or supplementary learning.
• -Strong presentation skills, with the ability to convey complex information in a clear and engaging manner.
• -Capable of motivating and energizing employees to reach and exceed sales targets and performance quotas.

EDUCATIONAL BACKGROUND:

• -Preferably Bachelor’s degree in Education, Human Resources, Business Administration, or a related field.
• -Additional certifications in training, such as Train-the-Trainer (TTT) or Certified Professional Trainer (CPT), are considered a plus

The Product Trainer will work closely with Department Head to ensure that all training programs align with overall business goals and contribute to higher sales performance.

This position requires an individual with strong interpersonal skills, flexibility to travel, and an enthusiasm for staying updated on new training techniques and industry trends.