Product Manager

Involve Asia; Kuala Lumpur; On-site; MYR 120,000 - 160,000; Full time

Job summary

A performance-based marketing company is seeking a Product Manager to lead its Subscription Business Unit, focusing on modernizing advertiser dashboards and driving subscription revenue growth. This role requires collaborating with engineering, design, and data teams to deliver impactful features and translate business needs into clear product requirements. Candidates should possess strong analytical skills, experience in B2B SaaS products, and the ability to inspire stakeholders through compelling narratives.

Qualifications

• 3–5 years of experience in Product Management or related roles.
• Strong understanding of dashboards or subscription models.
• Excellent communication skills for stakeholder management.

Responsibilities

• Own the Subscription BU roadmap for advertiser dashboard modernization.
• Translate business priorities into product requirements and user stories.
• Define and track KPIs related to subscription revenue and user adoption.

Skills

Product Management

B2B SaaS knowledge

Stakeholder management

Data analysis

Job description

Involve Asia is a performance-based marketing company preferred and trusted by global brands for Affiliate Marketing solutions. The company owns ‘Involve’, the popular Affiliate Marketing platform connecting brands to their Publishers to achieve their advertising and marketing goals.

Involve’s technology tools also enable web, mobile, and social Publishers to automate their Affiliate Marketing campaigns and optimize their earnings through intelligent product and service recommendations.

Set up in 2014, Involve Asia is headquartered in Malaysia and has since expanded its operation to Indonesia and Thailand. In 2017, Involve Asia was certified as an MSC-status company, recognized by the Government of Malaysia for its ICT-facilitated business.

About The Role

We are seeking a Product Manager to lead our Subscription Business Unit, owning the roadmap for advertiser dashboard modernization and driving subscription revenue growth. In this role, you will collaborate with engineering, design, and data teams to deliver impactful features, translate business needs into clear product requirements, and craft compelling product narratives that inspire stakeholders and customers. This position is ideal for someone who combines analytical rigor with strong storytelling skills, ensuring our products not only perform but resonate with the people who use them.

What You’ll Do

• Own the Subscription BU roadmap, focusing on advertiser dashboard modernization and subscription revenue growth.
• Translate business priorities into clear product requirements, user stories, and backlog items.
• Partner with Engineering, Design, and Data teams to deliver features that improve advertiser adoption and retention.
• Conduct internal discovery with Account Managers, Sales, and Support to validate advertiser pain points.
• Define and track KPIs (subscription revenue, advertiser adoption, dashboard usage).
• Prioritize initiatives using frameworks like RICE scoring, balancing impact vs effort across shared Technology resources.
• Present roadmap updates and progress to leadership, ensuring transparency and stakeholder buy‑in.
• Craft compelling product narratives that connect features to business outcomes, helping stakeholders and customers understand the “why” behind each initiative.

Qualifications

• 3–5 years of experience in Product Management or related roles (e.g., Business Analyst, Product Owner).
• Strong understanding of B2B SaaS products, dashboards, or subscription models.
• Experience working with cross‑functional teams (Engineering, Design, Data, Sales, Account Management).
• Ability to translate complex business needs into actionable product requirements.
• Familiarity with prioritization frameworks (RICE, MoSCoW) and agile delivery practices.
• Excellent communication skills for stakeholder management and leadership alignment.
• Comfortable working in a shared service model, balancing multiple BU priorities.

What sets you apart

• Proven track record of driving subscription revenue growth through product initiatives.
• Experience modernizing advertiser dashboards or analytics platforms.
• Strong analytical mindset: able to use data to validate hypotheses and measure impact.
• Storytelling ability: skilled at framing product vision and features in a way that inspires stakeholders, motivates teams, and resonates with customers.
• Collaborative leadership style: able to align diverse stakeholders while owning Subscription BU outcomes.
• Passion for building products that empower advertisers with clarity, usability, and actionable insights.